Industry Research Reports

Home > Reports > Service & Software > Ad Serving & Retargeting Platform- Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031

Ad Serving & Retargeting Platform- Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031

Industry: Service & Software

Published Date: 2025-02-20

Pages: 158 Pages

Report ld: 4024147

Request Sample

Customized Report

Description
Table of Contents
Table of Figures
Related Reports
PDF Download

Description
Table of Contents
Table of Figures
Related Reports
PDF Download

Ad Serving & Retargeting Platform Market Size(US$)

CAGR 2025-2031

12.9%

Market Size,2031

USD 4,589

Million

Market Snapshot

Market Size in 2025 (Value)

US$ 2,216 million

Market Forecast in 2031(Value)

US$ 4,589 million

CAGR

12.9%

Years Considered

2020-2031

Base Year

2025

Forecast Period

2025-2031

Source: Secondary research, interviews with experts, and QYResearch analysis

The global market for Ad Serving & Retargeting Platform was estimated to be worth US$ 1985 million in 2024 and is forecast to a readjusted size of US$ 4589 million by 2031 with a CAGR of 12.9% during the forecast period 2025-2031.

Retargeting is a form of online advertising. Retargeting is a cookie-based technology that Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance.

Retargeting software is designed to help companies serve display ads across the internet to users who have previously visited their website.

Americas is the largest Retargeting Software market with about 52% market share. Europe is follower, accounting for about 31% market share.

The key players are AdRoll, Jabmo, Outbrain, SteelHouse, Justuno, Criteo, Mailchimp, ReTargeter, OptiMonk, Marin Software, Retargeting, Match2One etc. Top 5 companies occupied about 76% market share.

This report aims to provide a comprehensive presentation of the global market for Ad Serving & Retargeting Platform, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Ad Serving & Retargeting Platform by region & country, by Type, and by Application.

The Ad Serving & Retargeting Platform market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Ad Serving & Retargeting Platform.

MARKET SEGMENTATION

By Company

Facebook
Google
Criteo
AdRoll
LinkedIn
Twitter
Marin Software
Terminus
OpenX
AppNexus
Acquisio
Kenshoo
Adobe
StackAdapt
Centro
Sprinklr
Sizmek
MediaMath
Quality Unit
The Trade Desk
MonetizeMore

Consumption by Region

North America
- United States
- Canada
Asia-Pacific
- China
- Japan
- South Korea
- Southeast Asia
- India
- Australia
- Rest of Asia-Pacific
Europe
- Germany
- France
- U.K.
- Italy
- Netherlands
- Nordic Countries
- Rest of Europe
Latin America
- Mexico
- Brazil
- Rest of Latin America
Middle East & Africa
- Turkey
- Saudi Arabia
- UAE
- Rest of MEA

Segment by Type

Cloud-Based
On-Premises

Segment by Application

SMEs
Large Enterprises
Individuals

biaoTi CHAPTER OUTLINE

Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

Chapter 2: Detailed analysis of Ad Serving & Retargeting Platform company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 5: Revenue of Ad Serving & Retargeting Platform in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.

Chapter 6: Revenue of Ad Serving & Retargeting Platform in country level. It provides sigmate data by Type, and by Application for each country/region.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.

Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.

Chapter 9: Conclusion.

biaoTi QYRESEARCH'S STRENGTHS

Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Compound Chocolate value chain, addressing:

Market entry risks/opportunities by region

We identify regional market threats and growth prospects to guide your overseas layout.

Product mix optimization based on local practices

We adjust product portfolios in line with local consumption habits.

Competitor tactics in fragmented vs. consolidated markets

We unpack rivals’ operation strategies for scattered and highly concentrated industries.

Full Research Coverage

We cover competition landscape, full supply chain and quantified market size data, and deliver tailor-made customized surveys to meet your unique business demands.

19 Years Industry Expertise

We own self-owned massive exclusive databases, backed by 19 years of global market research experience across thousands of sectors.

24/7 Fast Report Delivery

Our team operates 24 hours a day, 365 days a year, enabling ultra-fast report turnaround to respond to your research needs efficiently.

Localized Strategic Analysis

We integrate regional risk assessment, localized product optimization and competitor analysis to deliver actionable market strategies.

Market entry risks/opportunities by region

All data is cross-verified from multiple industry sources to deliver thorough, precise analysis that supports reliable corporate strategic decisions.

Market entry risks/opportunities by region

We provide responsive, dedicated after-sales support to resolve all follow-up inquiries about reports, data and industry interpretation.

TABLE OF CONTENTS

1 Market Overview

1.1 Ad Serving & Retargeting Platform Product Introduction

1.2 Global Ad Serving & Retargeting Platform Market Size Forecast (2020-2031)

1.3 Ad Serving & Retargeting Platform Market Trends & Drivers

1.3.1 Ad Serving & Retargeting Platform Industry Trends

1.3.2 Ad Serving & Retargeting Platform Market Drivers & Opportunity

1.3.3 Ad Serving & Retargeting Platform Market Challenges

1.3.4 Ad Serving & Retargeting Platform Market Restraints

1.4 Assumptions and Limitations

1.5 Study Objectives

1.6 Years Considered

2 Competitive Analysis by Company

2.1 Global Ad Serving & Retargeting Platform Players Revenue Ranking (2024)

2.2 Global Ad Serving & Retargeting Platform Revenue by Company (2020-2025)

2.3 Key Companies Ad Serving & Retargeting Platform Manufacturing Base Distribution and Headquarters

2.4 Key Companies Ad Serving & Retargeting Platform Product Offered

2.5 Key Companies Time to Begin Mass Production of Ad Serving & Retargeting Platform

2.6 Ad Serving & Retargeting Platform Market Competitive Analysis

2.6.1 Ad Serving & Retargeting Platform Market Concentration Rate (2020-2025)

2.6.2 Global 5 and 10 Largest Companies by Ad Serving & Retargeting Platform Revenue in 2024

2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Ad Serving & Retargeting Platform as of 2024)

2.7 Mergers & Acquisitions, Expansion

3 Segmentation by Type

3.1 Introduction by Type

3.1.1 Cloud-Based

3.1.2 On-Premises

3.2 Global Ad Serving & Retargeting Platform Sales Value by Type

3.2.1 Global Ad Serving & Retargeting Platform Sales Value by Type (2020 VS 2024 VS 2031)

3.2.2 Global Ad Serving & Retargeting Platform Sales Value, by Type (2020-2031)

3.2.3 Global Ad Serving & Retargeting Platform Sales Value, by Type (%) (2020-2031)

4 Segmentation by Application

4.1 Introduction by Application

4.1.1 SMEs

4.1.2 Large Enterprises

4.1.3 Individuals

4.2 Global Ad Serving & Retargeting Platform Sales Value by Application

4.2.1 Global Ad Serving & Retargeting Platform Sales Value by Application (2020 VS 2024 VS 2031)

4.2.2 Global Ad Serving & Retargeting Platform Sales Value, by Application (2020-2031)

4.2.3 Global Ad Serving & Retargeting Platform Sales Value, by Application (%) (2020-2031)

5 Segmentation by Region

5.1 Global Ad Serving & Retargeting Platform Sales Value by Region

5.1.1 Global Ad Serving & Retargeting Platform Sales Value by Region: 2020 VS 2024 VS 2031

5.1.2 Global Ad Serving & Retargeting Platform Sales Value by Region (2020-2025)

5.1.3 Global Ad Serving & Retargeting Platform Sales Value by Region (2026-2031)

5.1.4 Global Ad Serving & Retargeting Platform Sales Value by Region (%), (2020-2031)

5.2 North America

5.2.1 North America Ad Serving & Retargeting Platform Sales Value, 2020-2031

5.2.2 North America Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

5.3 Europe

5.3.1 Europe Ad Serving & Retargeting Platform Sales Value, 2020-2031

5.3.2 Europe Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

5.4 Asia Pacific

5.4.1 Asia Pacific Ad Serving & Retargeting Platform Sales Value, 2020-2031

5.4.2 Asia Pacific Ad Serving & Retargeting Platform Sales Value by Region (%), 2024 VS 2031

5.5 South America

5.5.1 South America Ad Serving & Retargeting Platform Sales Value, 2020-2031

5.5.2 South America Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

5.6 Middle East & Africa

5.6.1 Middle East & Africa Ad Serving & Retargeting Platform Sales Value, 2020-2031

5.6.2 Middle East & Africa Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

6 Segmentation by Key Countries/Regions

6.1 Key Countries/Regions Ad Serving & Retargeting Platform Sales Value Growth Trends, 2020 VS 2024 VS 2031

6.2 Key Countries/Regions Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.3 United States

6.3.1 United States Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.3.2 United States Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.3.3 United States Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

6.4 Europe

6.4.1 Europe Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.4.2 Europe Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.4.3 Europe Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

6.5 China

6.5.1 China Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.5.2 China Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.5.3 China Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

6.6 Japan

6.6.1 Japan Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.6.2 Japan Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.6.3 Japan Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

6.7 South Korea

6.7.1 South Korea Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.7.2 South Korea Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.7.3 South Korea Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

6.8 Southeast Asia

6.8.1 Southeast Asia Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.8.2 Southeast Asia Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.8.3 Southeast Asia Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

6.9 India

6.9.1 India Ad Serving & Retargeting Platform Sales Value, 2020-2031

6.9.2 India Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

6.9.3 India Ad Serving & Retargeting Platform Sales Value by Application, 2024 VS 2031

7 Company Profiles

7.1 Facebook

7.1.1 Facebook Profile

7.1.2 Facebook Main Business

7.1.3 Facebook Ad Serving & Retargeting Platform Products, Services and Solutions

7.1.4 Facebook Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.1.5 Facebook Recent Developments

7.2 Google

7.2.1 Google Profile

7.2.2 Google Main Business

7.2.3 Google Ad Serving & Retargeting Platform Products, Services and Solutions

7.2.4 Google Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.2.5 Google Recent Developments

7.3 Criteo

7.3.1 Criteo Profile

7.3.2 Criteo Main Business

7.3.3 Criteo Ad Serving & Retargeting Platform Products, Services and Solutions

7.3.4 Criteo Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.3.5 Criteo Recent Developments

7.4 AdRoll

7.4.1 AdRoll Profile

7.4.2 AdRoll Main Business

7.4.3 AdRoll Ad Serving & Retargeting Platform Products, Services and Solutions

7.4.4 AdRoll Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.4.5 AdRoll Recent Developments

7.5 LinkedIn

7.5.1 LinkedIn Profile

7.5.2 LinkedIn Main Business

7.5.3 LinkedIn Ad Serving & Retargeting Platform Products, Services and Solutions

7.5.4 LinkedIn Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.5.5 LinkedIn Recent Developments

7.6 Twitter

7.6.1 Twitter Profile

7.6.2 Twitter Main Business

7.6.3 Twitter Ad Serving & Retargeting Platform Products, Services and Solutions

7.6.4 Twitter Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.6.5 Twitter Recent Developments

7.7 Marin Software

7.7.1 Marin Software Profile

7.7.2 Marin Software Main Business

7.7.3 Marin Software Ad Serving & Retargeting Platform Products, Services and Solutions

7.7.4 Marin Software Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.7.5 Marin Software Recent Developments

7.8 Terminus

7.8.1 Terminus Profile

7.8.2 Terminus Main Business

7.8.3 Terminus Ad Serving & Retargeting Platform Products, Services and Solutions

7.8.4 Terminus Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.8.5 Terminus Recent Developments

7.9 OpenX

7.9.1 OpenX Profile

7.9.2 OpenX Main Business

7.9.3 OpenX Ad Serving & Retargeting Platform Products, Services and Solutions

7.9.4 OpenX Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.9.5 OpenX Recent Developments

7.10 AppNexus

7.10.1 AppNexus Profile

7.10.2 AppNexus Main Business

7.10.3 AppNexus Ad Serving & Retargeting Platform Products, Services and Solutions

7.10.4 AppNexus Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.10.5 AppNexus Recent Developments

7.11 Acquisio

7.11.1 Acquisio Profile

7.11.2 Acquisio Main Business

7.11.3 Acquisio Ad Serving & Retargeting Platform Products, Services and Solutions

7.11.4 Acquisio Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.11.5 Acquisio Recent Developments

7.12 Kenshoo

7.12.1 Kenshoo Profile

7.12.2 Kenshoo Main Business

7.12.3 Kenshoo Ad Serving & Retargeting Platform Products, Services and Solutions

7.12.4 Kenshoo Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.12.5 Kenshoo Recent Developments

7.13 Adobe

7.13.1 Adobe Profile

7.13.2 Adobe Main Business

7.13.3 Adobe Ad Serving & Retargeting Platform Products, Services and Solutions

7.13.4 Adobe Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.13.5 Adobe Recent Developments

7.14 StackAdapt

7.14.1 StackAdapt Profile

7.14.2 StackAdapt Main Business

7.14.3 StackAdapt Ad Serving & Retargeting Platform Products, Services and Solutions

7.14.4 StackAdapt Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.14.5 StackAdapt Recent Developments

7.15 Centro

7.15.1 Centro Profile

7.15.2 Centro Main Business

7.15.3 Centro Ad Serving & Retargeting Platform Products, Services and Solutions

7.15.4 Centro Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.15.5 Centro Recent Developments

7.16 Sprinklr

7.16.1 Sprinklr Profile

7.16.2 Sprinklr Main Business

7.16.3 Sprinklr Ad Serving & Retargeting Platform Products, Services and Solutions

7.16.4 Sprinklr Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.16.5 Sprinklr Recent Developments

7.17 Sizmek

7.17.1 Sizmek Profile

7.17.2 Sizmek Main Business

7.17.3 Sizmek Ad Serving & Retargeting Platform Products, Services and Solutions

7.17.4 Sizmek Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.17.5 Sizmek Recent Developments

7.18 MediaMath

7.18.1 MediaMath Profile

7.18.2 MediaMath Main Business

7.18.3 MediaMath Ad Serving & Retargeting Platform Products, Services and Solutions

7.18.4 MediaMath Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.18.5 MediaMath Recent Developments

7.19 Quality Unit

7.19.1 Quality Unit Profile

7.19.2 Quality Unit Main Business

7.19.3 Quality Unit Ad Serving & Retargeting Platform Products, Services and Solutions

7.19.4 Quality Unit Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.19.5 Quality Unit Recent Developments

7.20 The Trade Desk

7.20.1 The Trade Desk Profile

7.20.2 The Trade Desk Main Business

7.20.3 The Trade Desk Ad Serving & Retargeting Platform Products, Services and Solutions

7.20.4 The Trade Desk Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.20.5 The Trade Desk Recent Developments

7.21 MonetizeMore

7.21.1 MonetizeMore Profile

7.21.2 MonetizeMore Main Business

7.21.3 MonetizeMore Ad Serving & Retargeting Platform Products, Services and Solutions

7.21.4 MonetizeMore Ad Serving & Retargeting Platform Revenue (US$ Million) & (2020-2025)

7.21.5 MonetizeMore Recent Developments

8 Industry Chain Analysis

8.1 Ad Serving & Retargeting Platform Industrial Chain

8.2 Ad Serving & Retargeting Platform Upstream Analysis

8.2.1 Key Raw Materials

8.2.2 Raw Materials Key Suppliers

8.2.3 Manufacturing Cost Structure

8.3 Midstream Analysis

8.4 Downstream Analysis (Customers Analysis)

8.5 Sales Model and Sales Channels

8.5.1 Ad Serving & Retargeting Platform Sales Model

8.5.2 Sales Channel

8.5.3 Ad Serving & Retargeting Platform Distributors

9 Research Findings and Conclusion

10 Appendix

10.1 Research Methodology

10.1.1 Methodology/Research Approach

10.1.1.1 Research Programs/Design

10.1.1.2 Market Size Estimation

10.1.1.3 Market Breakdown and Data Triangulation

10.1.2 Data Source

10.1.2.1 Secondary Sources

10.1.2.2 Primary Sources

10.2 Author Details

10.3 Disclaimer

TABLE OF FIGURES

List of Tables

Table 1. Ad Serving & Retargeting Platform Market Trends

Table 2. Ad Serving & Retargeting Platform Market Drivers & Opportunity

Table 3. Ad Serving & Retargeting Platform Market Challenges

Table 4. Ad Serving & Retargeting Platform Market Restraints

Table 5. Global Ad Serving & Retargeting Platform Revenue by Company (2020-2025) & (US$ Million)

Table 6. Global Ad Serving & Retargeting Platform Revenue Market Share by Company (2020-2025)

Table 7. Key Companies Ad Serving & Retargeting Platform Manufacturing Base Distribution and Headquarters

Table 8. Key Companies Ad Serving & Retargeting Platform Product Type

Table 9. Key Companies Time to Begin Mass Production of Ad Serving & Retargeting Platform

Table 10. Global Ad Serving & Retargeting Platform Companies Market Concentration Ratio (CR5 and HHI)

Table 11. Global Top Companies Market Share by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Ad Serving & Retargeting Platform as of 2024)

Table 12. Mergers & Acquisitions, Expansion Plans

Table 13. Global Ad Serving & Retargeting Platform Sales Value by Type: 2020 VS 2024 VS 2031 (US$ Million)

Table 14. Global Ad Serving & Retargeting Platform Sales Value by Type (2020-2025) & (US$ Million)

Table 15. Global Ad Serving & Retargeting Platform Sales Value by Type (2026-2031) & (US$ Million)

Table 16. Global Ad Serving & Retargeting Platform Sales Market Share in Value by Type (2020-2025)

Table 17. Global Ad Serving & Retargeting Platform Sales Market Share in Value by Type (2026-2031)

Table 18. Global Ad Serving & Retargeting Platform Sales Value by Application: 2020 VS 2024 VS 2031 (US$ Million)

Table 19. Global Ad Serving & Retargeting Platform Sales Value by Application (2020-2025) & (US$ Million)

Table 20. Global Ad Serving & Retargeting Platform Sales Value by Application (2026-2031) & (US$ Million)

Table 21. Global Ad Serving & Retargeting Platform Sales Market Share in Value by Application (2020-2025)

Table 22. Global Ad Serving & Retargeting Platform Sales Market Share in Value by Application (2026-2031)

Table 23. Global Ad Serving & Retargeting Platform Sales Value by Region, (2020 VS 2024 VS 2031) & (US$ Million)

Table 24. Global Ad Serving & Retargeting Platform Sales Value by Region (2020-2025) & (US$ Million)

Table 25. Global Ad Serving & Retargeting Platform Sales Value by Region (2026-2031) & (US$ Million)

Table 26. Global Ad Serving & Retargeting Platform Sales Value by Region (2020-2025) & (%)

Table 27. Global Ad Serving & Retargeting Platform Sales Value by Region (2026-2031) & (%)

Table 28. Key Countries/Regions Ad Serving & Retargeting Platform Sales Value Growth Trends, (US$ Million): 2020 VS 2024 VS 2031

Table 29. Key Countries/Regions Ad Serving & Retargeting Platform Sales Value, (2020-2025) & (US$ Million)

Table 30. Key Countries/Regions Ad Serving & Retargeting Platform Sales Value, (2026-2031) & (US$ Million)

Table 31. Facebook Basic Information List

Table 32. Facebook Description and Business Overview

Table 33. Facebook Ad Serving & Retargeting Platform Products, Services and Solutions

Table 34. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Facebook (2020-2025)

Table 35. Facebook Recent Developments

Table 36. Google Basic Information List

Table 37. Google Description and Business Overview

Table 38. Google Ad Serving & Retargeting Platform Products, Services and Solutions

Table 39. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Google (2020-2025)

Table 40. Google Recent Developments

Table 41. Criteo Basic Information List

Table 42. Criteo Description and Business Overview

Table 43. Criteo Ad Serving & Retargeting Platform Products, Services and Solutions

Table 44. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Criteo (2020-2025)

Table 45. Criteo Recent Developments

Table 46. AdRoll Basic Information List

Table 47. AdRoll Description and Business Overview

Table 48. AdRoll Ad Serving & Retargeting Platform Products, Services and Solutions

Table 49. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of AdRoll (2020-2025)

Table 50. AdRoll Recent Developments

Table 51. LinkedIn Basic Information List

Table 52. LinkedIn Description and Business Overview

Table 53. LinkedIn Ad Serving & Retargeting Platform Products, Services and Solutions

Table 54. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of LinkedIn (2020-2025)

Table 55. LinkedIn Recent Developments

Table 56. Twitter Basic Information List

Table 57. Twitter Description and Business Overview

Table 58. Twitter Ad Serving & Retargeting Platform Products, Services and Solutions

Table 59. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Twitter (2020-2025)

Table 60. Twitter Recent Developments

Table 61. Marin Software Basic Information List

Table 62. Marin Software Description and Business Overview

Table 63. Marin Software Ad Serving & Retargeting Platform Products, Services and Solutions

Table 64. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Marin Software (2020-2025)

Table 65. Marin Software Recent Developments

Table 66. Terminus Basic Information List

Table 67. Terminus Description and Business Overview

Table 68. Terminus Ad Serving & Retargeting Platform Products, Services and Solutions

Table 69. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Terminus (2020-2025)

Table 70. Terminus Recent Developments

Table 71. OpenX Basic Information List

Table 72. OpenX Description and Business Overview

Table 73. OpenX Ad Serving & Retargeting Platform Products, Services and Solutions

Table 74. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of OpenX (2020-2025)

Table 75. OpenX Recent Developments

Table 76. AppNexus Basic Information List

Table 77. AppNexus Description and Business Overview

Table 78. AppNexus Ad Serving & Retargeting Platform Products, Services and Solutions

Table 79. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of AppNexus (2020-2025)

Table 80. AppNexus Recent Developments

Table 81. Acquisio Basic Information List

Table 82. Acquisio Description and Business Overview

Table 83. Acquisio Ad Serving & Retargeting Platform Products, Services and Solutions

Table 84. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Acquisio (2020-2025)

Table 85. Acquisio Recent Developments

Table 86. Kenshoo Basic Information List

Table 87. Kenshoo Description and Business Overview

Table 88. Kenshoo Ad Serving & Retargeting Platform Products, Services and Solutions

Table 89. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Kenshoo (2020-2025)

Table 90. Kenshoo Recent Developments

Table 91. Adobe Basic Information List

Table 92. Adobe Description and Business Overview

Table 93. Adobe Ad Serving & Retargeting Platform Products, Services and Solutions

Table 94. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Adobe (2020-2025)

Table 95. Adobe Recent Developments

Table 96. StackAdapt Basic Information List

Table 97. StackAdapt Description and Business Overview

Table 98. StackAdapt Ad Serving & Retargeting Platform Products, Services and Solutions

Table 99. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of StackAdapt (2020-2025)

Table 100. StackAdapt Recent Developments

Table 101. Centro Basic Information List

Table 102. Centro Description and Business Overview

Table 103. Centro Ad Serving & Retargeting Platform Products, Services and Solutions

Table 104. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Centro (2020-2025)

Table 105. Centro Recent Developments

Table 106. Sprinklr Basic Information List

Table 107. Sprinklr Description and Business Overview

Table 108. Sprinklr Ad Serving & Retargeting Platform Products, Services and Solutions

Table 109. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Sprinklr (2020-2025)

Table 110. Sprinklr Recent Developments

Table 111. Sizmek Basic Information List

Table 112. Sizmek Description and Business Overview

Table 113. Sizmek Ad Serving & Retargeting Platform Products, Services and Solutions

Table 114. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Sizmek (2020-2025)

Table 115. Sizmek Recent Developments

Table 116. MediaMath Basic Information List

Table 117. MediaMath Description and Business Overview

Table 118. MediaMath Ad Serving & Retargeting Platform Products, Services and Solutions

Table 119. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of MediaMath (2020-2025)

Table 120. MediaMath Recent Developments

Table 121. Quality Unit Basic Information List

Table 122. Quality Unit Description and Business Overview

Table 123. Quality Unit Ad Serving & Retargeting Platform Products, Services and Solutions

Table 124. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of Quality Unit (2020-2025)

Table 125. Quality Unit Recent Developments

Table 126. The Trade Desk Basic Information List

Table 127. The Trade Desk Description and Business Overview

Table 128. The Trade Desk Ad Serving & Retargeting Platform Products, Services and Solutions

Table 129. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of The Trade Desk (2020-2025)

Table 130. The Trade Desk Recent Developments

Table 131. MonetizeMore Basic Information List

Table 132. MonetizeMore Description and Business Overview

Table 133. MonetizeMore Ad Serving & Retargeting Platform Products, Services and Solutions

Table 134. Revenue (US$ Million) in Ad Serving & Retargeting Platform Business of MonetizeMore (2020-2025)

Table 135. MonetizeMore Recent Developments

Table 136. Key Raw Materials Lists

Table 137. Raw Materials Key Suppliers Lists

Table 138. Ad Serving & Retargeting Platform Downstream Customers

Table 139. Ad Serving & Retargeting Platform Distributors List

Table 140. Research Programs/Design for This Report

Table 141. Key Data Information from Secondary Sources

Table 142. Key Data Information from Primary Sources

Table 143. Business Unit and Senior & Team Lead Analysts

List of Figures

Figure 1. Ad Serving & Retargeting Platform Product Picture

Figure 2. Global Ad Serving & Retargeting Platform Sales Value, 2020 VS 2024 VS 2031 (US$ Million)

Figure 3. Global Ad Serving & Retargeting Platform Sales Value (2020-2031) & (US$ Million)

Figure 4. Ad Serving & Retargeting Platform Report Years Considered

Figure 5. Global Ad Serving & Retargeting Platform Players Revenue Ranking (2024) & (US$ Million)

Figure 6. The 5 and 10 Largest Companies in the World: Market Share by Ad Serving & Retargeting Platform Revenue in 2024

Figure 7. Ad Serving & Retargeting Platform Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024

Figure 8. Cloud-Based Picture

Figure 9. On-Premises Picture

Figure 10. Global Ad Serving & Retargeting Platform Sales Value by Type (2020 VS 2024 VS 2031) & (US$ Million)

Figure 11. Global Ad Serving & Retargeting Platform Sales Value Market Share by Type, 2024 & 2031

Figure 12. Product Picture of SMEs

Figure 13. Product Picture of Large Enterprises

Figure 14. Product Picture of Individuals

Figure 15. Global Ad Serving & Retargeting Platform Sales Value by Application (2020 VS 2024 VS 2031) & (US$ Million)

Figure 16. Global Ad Serving & Retargeting Platform Sales Value Market Share by Application, 2024 & 2031

Figure 17. North America Ad Serving & Retargeting Platform Sales Value (2020-2031) & (US$ Million)

Figure 18. North America Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

Figure 19. Europe Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 20. Europe Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

Figure 21. Asia Pacific Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 22. Asia Pacific Ad Serving & Retargeting Platform Sales Value by Region (%), 2024 VS 2031

Figure 23. South America Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 24. South America Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

Figure 25. Middle East & Africa Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 26. Middle East & Africa Ad Serving & Retargeting Platform Sales Value by Country (%), 2024 VS 2031

Figure 27. Key Countries/Regions Ad Serving & Retargeting Platform Sales Value (%), (2020-2031)

Figure 28. United States Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 29. United States Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 30. United States Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 31. Europe Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 32. Europe Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 33. Europe Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 34. China Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 35. China Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 36. China Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 37. Japan Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 38. Japan Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 39. Japan Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 40. South Korea Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 41. South Korea Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 42. South Korea Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 43. Southeast Asia Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 44. Southeast Asia Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 45. Southeast Asia Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 46. India Ad Serving & Retargeting Platform Sales Value, (2020-2031) & (US$ Million)

Figure 47. India Ad Serving & Retargeting Platform Sales Value by Type (%), 2024 VS 2031

Figure 48. India Ad Serving & Retargeting Platform Sales Value by Application (%), 2024 VS 2031

Figure 49. Ad Serving & Retargeting Platform Industrial Chain

Figure 50. Ad Serving & Retargeting Platform Manufacturing Cost Structure

Figure 51. Channels of Distribution (Direct Sales, and Distribution)

Figure 52. Bottom-up and Top-down Approaches for This Report

Figure 53. Data Triangulation

Figure 54. Key Executives Interviewed

KEY QUESTIONS ADDRESSED BY THE REPORT

What is the annual compound growth rate of the global Ad Serving & Retargeting Platform market size from 2025 to 2031? zhanKai

The annual compound growth rate of the global Ad Serving & Retargeting Platform market is 12.9% 2025 to 2031.

What was the global market size of Ad Serving & Retargeting Platform in 2031? shouQi

What was the global market size of Ad Serving & Retargeting Platform in 2025? shouQi

Which region is expected to have the highest market share? shouQi

Which companies rank high in the global Ad Serving & Retargeting Platform market? shouQi

Related Reports

Ad Serving & Retargeting Platform - Global Market Share and Ranking, Overall Sales and Demand Forecast 2026-2032
The global market for Ad Serving & Retargeting Platform was estimated to be worth US$ 2216 million in 2025 and is projected to reach US$ 5122 million, growing at a CAGR of 12.9% from 2026 to 2032.
Published Date: 2026-07-14
Pages: 151
USD 3950.00
(Single User License)
Global Ad Serving & Retargeting Platform Market Research Report 2026
The global Ad Serving & Retargeting Platform market was valued at US$ 2216 million in 2025 and is anticipated to reach US$ 5122 million by 2032, at a CAGR of 12.9% from 2026 to 2032.
Published Date: 2026-04-21
Pages: 151
USD 2900.00
(Single User License)
Global Ad Serving & Retargeting Platform Market Outlook, In‑Depth Analysis & Forecast to 2031
The global Ad Serving & Retargeting Platform market is projected to grow from US$ 1985 million in 2024 to US$ 4589 million by 2031, at a CAGR of 12.9% (2025-2031), driven by critical product segments and diverse end‑use applications.
Published Date: 2025-10-23
Pages: 161
USD 4900.00
(Single User License)
Global Ad Serving & Retargeting Platform Market Research Report 2025
The global market for Ad Serving & Retargeting Platform was valued at US$ 1985 million in the year 2024 and is projected to reach a revised size of US$ 4589 million by 2031, growing at a CAGR of 12.9% during the forecast period.
Published Date: 2025-02-20
Pages: 109
USD 2900.00
(Single User License)
Global Ad Serving & Retargeting Platform Market Insights, Forecast to 2030
Retargeting is a form of online advertising. Retargeting is a cookie-based technology that Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance.
Published Date: 2024-04-16
Pages: 128
USD 4900.00
(Single User License)
Global Ad Serving & Retargeting Platform Market Research Report 2024
Retargeting is a form of online advertising. Retargeting is a cookie-based technology that Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance.
Published Date: 2024-01-17
Pages: 100
USD 2900.00
(Single User License)

Ad Serving & Retargeting Platform - Global Market Share and Ranking, Overall Sales and Demand Forecast 2026-2032
The global market for Ad Serving & Retargeting Platform was estimated to be worth US$ 2216 million in 2025 and is projected to reach US$ 5122 million, growing at a CAGR of 12.9% from 2026 to 2032.
Published: 2026-07-14
Pages: 151
USD 3950.00 (Single User License)
Global Ad Serving & Retargeting Platform Market Research Report 2026
The global Ad Serving & Retargeting Platform market was valued at US$ 2216 million in 2025 and is anticipated to reach US$ 5122 million by 2032, at a CAGR of 12.9% from 2026 to 2032.
Published: 2026-04-21
Pages: 151
USD 2900.00 (Single User License)
Global Ad Serving & Retargeting Platform Market Outlook, In‑Depth Analysis & Forecast to 2031
The global Ad Serving & Retargeting Platform market is projected to grow from US$ 1985 million in 2024 to US$ 4589 million by 2031, at a CAGR of 12.9% (2025-2031), driven by critical product segments and diverse end‑use applications.
Published: 2025-10-23
Pages: 161
USD 4900.00 (Single User License)
Global Ad Serving & Retargeting Platform Market Research Report 2025
The global market for Ad Serving & Retargeting Platform was valued at US$ 1985 million in the year 2024 and is projected to reach a revised size of US$ 4589 million by 2031, growing at a CAGR of 12.9% during the forecast period.
Published: 2025-02-20
Pages: 109
USD 2900.00 (Single User License)
Global Ad Serving & Retargeting Platform Market Insights, Forecast to 2030
Retargeting is a form of online advertising. Retargeting is a cookie-based technology that Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance.
Published: 2024-04-16
Pages: 128
USD 4900.00 (Single User License)
Global Ad Serving & Retargeting Platform Market Research Report 2024
Retargeting is a form of online advertising. Retargeting is a cookie-based technology that Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance.
Published: 2024-01-17
Pages: 100
USD 2900.00 (Single User License)