Industry: Consumer Goods
Published Date: 2026-07-17
Pages: 161 Pages
Report ld: 5561429
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Thermal Underwear Market Size(US$)

CAGR 2026-2032
2.8%
Market Size,2032
USD 11,784
Million
Market Snapshot
Source: Secondary research, interviews with experts, and QYResearch analysis
The global Thermal Underwear market size was US$ 9713 million in 2025 and is forecast to reach a readjusted size of US$ 11784 million by 2032 with a CAGR of 2.8% during the forecast period 2026-2032.
Thermal underwear is a modern vocabulary, the relative than ordinary underwear to keep warm, normal to thin, lightweight underwear.These functional undergarments are crafted from fiber materials and fabric structures featuring thermal insulation, heat storage, moisture-absorbing heat generation, or temperature-regulating properties. Designed primarily as a base layer worn next to the skin, they serve to minimize body heat loss and enhance comfort in cold environments. Their core function is to establish a stable thermal and moisture microclimate between the skin and the external environment, achieving an optimal balance of warmth, breathability, moisture-wicking, and comfort.In 2025, global sales of thermal underwear reached 525 million units, with a production capacity of approximately 800 million units; the average selling price was $18.50 per unit, and the average gross profit margin ranged from 35% to 45%.
The market for thermal underwear is expected to maintain steady growth, with industry development focusing on lightweight designs, the use of high-performance materials, expanded outdoor functionality, and sustainability. While demand for traditional, bulky thermal underwear will persist in the mass market, it may lose some market share to alternatives such as down jackets, fleece garments, functional outerwear, and multi-layer layering systems. Meanwhile, standard synthetic thermal products face commoditization and price pressure, whereas high-end products—featuring moisture-absorbing heat generation, temperature regulation, antibacterial and odor-eliminating properties, and eco-friendly attributes—are poised for greater growth. Overall, the industry is set to evolve from offering "basic thermal essentials" to "functional, smart base-layer apparel," with companies possessing capabilities in material R&D, brand influence, and flexible supply chain management gaining a competitive edge in the global market.
The global Thermal Underwear market is strategically segmented by company, region (country), by Type, and by End-User. This report empowers stakeholders to capitalize on emerging opportunities, optimize product strategies, and outperform competitors through data-driven insights on sales, revenue, and forecasts across regions, by Type, and by End-User for 2021-2032.
MARKET SEGMENTATION
CHAPTER OUTLINE
Chapter 1: Report scope, segment-level executive summary (by Type, by End-User) and market evolution across the short, mid and long term
Chapter 2: Quantitative analysis of Thermal Underwear sales and revenue at global, regional, and country levels, highlighting market size and growth potential by region
Chapter 3: Competitive landscape of Thermal Underwear manufacturers (sales, revenue, pricing, market share, industry rankings, and M&A / expansion plans)
Chapter 4: by Type-based segmentation analysis (sales, revenue, pricing, and growth potential) to identify blue-ocean product segments
Chapter 5: by End-User-based segmentation analysis (sales, revenue, pricing, and growth potential) to uncover high-value downstream markets
Chapter 6: Regional breakdown by company, customer, by Type and by End-User (sales, revenue, and pricing for each segment)
Chapter 7: Key manufacturer profiles –company overview, Thermal Underwear product descriptions and specifications, revenue, gross margins, and recent developments
Chapter 8: Industry chain analysis – upstream raw materials, manufacturing links, and downstream application sectors
Chapter 9: Sales channels and distributor analysis – routes to market and key customer interfaces
Chapter 10: Market dynamics – trends, drivers, restraints, risks for manufacturers, and the impact of relevant industry policies
Chapter 11: Key findings, main takeaways, and overall conclusions of the report.
WHY THIS REPORT
Beyond standard market data, this analysis provides a clear profitability roadmap, empowering you to:
Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Thermal Underwear value chain, addressing:
- Market entry risks/opportunities by region
- Product mix optimization based on local practices
- Competitor tactics in fragmented vs. consolidated markets
QYRESEARCH'S STRENGTHS
Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Compound Chocolate value chain, addressing:
We identify regional market threats and growth prospects to guide your overseas layout.
We adjust product portfolios in line with local consumption habits.
We unpack rivals’ operation strategies for scattered and highly concentrated industries.
We cover competition landscape, full supply chain and quantified market size data, and deliver tailor-made customized surveys to meet your unique business demands.
We own self-owned massive exclusive databases, backed by 19 years of global market research experience across thousands of sectors.
Our team operates 24 hours a day, 365 days a year, enabling ultra-fast report turnaround to respond to your research needs efficiently.
We integrate regional risk assessment, localized product optimization and competitor analysis to deliver actionable market strategies.
All data is cross-verified from multiple industry sources to deliver thorough, precise analysis that supports reliable corporate strategic decisions.
We provide responsive, dedicated after-sales support to resolve all follow-up inquiries about reports, data and industry interpretation.
TABLE OF CONTENTS
1 Market Overview
1.1 Thermal Underwear Product Scope
1.2 Thermal Underwear by Type
1.2.1 Global Thermal Underwear Sales by Type (2021, 2025 & 2032)
1.2.2 Thermal Underwear Tops
1.2.3 Thermal Underwear Bottoms
1.2.4 Thermal Underwear Sets
1.3 Thermal Underwear by End-User
1.3.1 Global Thermal Underwear Sales Comparison by End-User (2021, 2025 & 2032)
1.3.2 Men
1.3.3 Women
1.3.4 Kids
1.4 Global Thermal Underwear Market Estimates and Forecasts (2021-2032)
1.4.1 Global Thermal Underwear Market Size (Value) and Growth Rate (2021-2032)
1.4.2 Global Thermal Underwear Market Size (Volume) and Growth Rate (2021-2032)
1.4.3 Global Thermal Underwear Price Trends (2021-2032)
1.5 Assumptions and Limitations
2 Market Size and Prospects by Region
2.1 Global Thermal Underwear Market Size by Region: 2021 VS 2025 VS 2032
2.2 Global Thermal Underwear Historical Market Scenario by Region (2021-2026)
2.2.1 Global Thermal Underwear Sales Market Share by Region (2021-2026)
2.2.2 Global Thermal Underwear Revenue Market Share by Region (2021-2026)
2.3 Global Thermal Underwear Market Estimates and Forecasts by Region (2027-2032)
2.3.1 Global Thermal Underwear Sales Estimates and Forecasts by Region (2027-2032)
2.3.2 Global Thermal Underwear Revenue Forecast by Region (2027-2032)
2.4 Major Regions and Emerging Market Analysis
2.4.1 North America Thermal Underwear Market Size and Prospects (2021-2032)
2.4.2 Europe Thermal Underwear Market Size and Prospects (2021-2032)
2.4.3 China Thermal Underwear Market Size and Prospects (2021-2032)
2.4.4 Japan Thermal Underwear Market Size and Prospects (2021-2032)
2.4.5 Australia Thermal Underwear Market Size and Prospects (2021-2032)
3 Global Market Size by Type
3.1 Global Thermal Underwear Historical Market Review by Type (2021-2026)
3.1.1 Global Thermal Underwear Sales by Type (2021-2026)
3.1.2 Global Thermal Underwear Revenue by Type (2021-2026)
3.1.3 Global Thermal Underwear Average Price by Type (2021-2026)
3.2 Global Thermal Underwear Market Estimates and Forecasts by Type (2027-2032)
3.2.1 Global Thermal Underwear Sales Forecast by Type (2027-2032)
3.2.2 Global Thermal Underwear Revenue Forecast by Type (2027-2032)
3.2.3 Global Thermal Underwear Price Forecast by Type (2027-2032)
3.3 Representative Players for Different Types of Thermal Underwear
4 Global Market Size by End-User
4.1 Global Thermal Underwear Historical Market Review by End-User (2021-2026)
4.1.1 Global Thermal Underwear Sales by End-User (2021-2026)
4.1.2 Global Thermal Underwear Revenue by End-User (2021-2026)
4.1.3 Global Thermal Underwear Average Price by End-User (2021-2026)
4.2 Global Thermal Underwear Market Estimates and Forecasts by End-User (2027-2032)
4.2.1 Global Thermal Underwear Sales Forecast by End-User (2027-2032)
4.2.2 Global Thermal Underwear Revenue Forecast by End-User (2027-2032)
4.2.3 Global Thermal Underwear Price Forecast by End-User (2027-2032)
4.3 New Sources of Growth in Thermal Underwear Applications
5 Competition Landscape by Players
5.1 Global Thermal Underwear Sales by Player (2021-2026)
5.2 Global Top Thermal Underwear Players by Revenue (2021-2026)
5.3 Global Thermal Underwear Market Share by Company Type (Tier 1, Tier 2, and Tier 3), based on Thermal Underwear revenue as of 2025
5.4 Global Thermal Underwear Average Price by Company (2021-2026)
5.5 Global Key Manufacturers of Thermal Underwear, Manufacturing Sites & Headquarters
5.6 Global Key Manufacturers of Thermal Underwear, Product Type & Application
5.7 Global Key Manufacturers of Thermal Underwear, Date of Entry into This Industry
5.8 Manufacturers Mergers & Acquisitions, Expansion Plans
6 Regional Analysis
6.1 North America Market: Players, Segments, Downstream and Major Customers
6.1.1 North America Thermal Underwear Sales by Company
6.1.1.1 North America Thermal Underwear Sales by Company (2021-2026)
6.1.1.2 North America Thermal Underwear Revenue by Company (2021-2026)
6.1.2 North America Thermal Underwear Sales Breakdown by Type (2021-2026)
6.1.3 North America Thermal Underwear Sales Breakdown by End-User (2021-2026)
6.1.4 North America Thermal Underwear Major Customers
6.1.5 North America Market Trends and Opportunities
6.2 Europe Market: Players, Segments, Downstream and Major Customers
6.2.1 Europe Thermal Underwear Sales by Company
6.2.1.1 Europe Thermal Underwear Sales by Company (2021-2026)
6.2.1.2 Europe Thermal Underwear Revenue by Company (2021-2026)
6.2.2 Europe Thermal Underwear Sales Breakdown by Type (2021-2026)
6.2.3 Europe Thermal Underwear Sales Breakdown by End-User (2021-2026)
6.2.4 Europe Thermal Underwear Major Customers
6.2.5 Europe Market Trends and Opportunities
6.3 China Market: Players, Segments, Downstream and Major Customers
6.3.1 China Thermal Underwear Sales by Company
6.3.1.1 China Thermal Underwear Sales by Company (2021-2026)
6.3.1.2 China Thermal Underwear Revenue by Company (2021-2026)
6.3.2 China Thermal Underwear Sales Breakdown by Type (2021-2026)
6.3.3 China Thermal Underwear Sales Breakdown by End-User (2021-2026)
6.3.4 China Thermal Underwear Major Customers
6.3.5 China Market Trends and Opportunities
6.4 Japan Market: Players, Segments, Downstream and Major Customers
6.4.1 Japan Thermal Underwear Sales by Company
6.4.1.1 Japan Thermal Underwear Sales by Company (2021-2026)
6.4.1.2 Japan Thermal Underwear Revenue by Company (2021-2026)
6.4.2 Japan Thermal Underwear Sales Breakdown by Type (2021-2026)
6.4.3 Japan Thermal Underwear Sales Breakdown by End-User (2021-2026)
6.4.4 Japan Thermal Underwear Major Customers
6.4.5 Japan Market Trends and Opportunities
6.5 Australia Market: Players, Segments, Downstream and Major Customers
6.5.1 Australia Thermal Underwear Sales by Company
6.5.1.1 Australia Thermal Underwear Sales by Company (2021-2026)
6.5.1.2 Australia Thermal Underwear Revenue by Company (2021-2026)
6.5.2 Australia Thermal Underwear Sales Breakdown by Type (2021-2026)
6.5.3 Australia Thermal Underwear Sales Breakdown by End-User (2021-2026)
6.5.4 Australia Thermal Underwear Major Customers
6.5.5 Australia Market Trends and Opportunities
7 Company Profiles and Key Figures
7.1 Adidas
7.1.1 Adidas Company Information
7.1.2 Adidas Business Overview
7.1.3 Adidas Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.1.4 Adidas Thermal Underwear Products Offered
7.1.5 Adidas Recent Development
7.2 Phillips-Van Heusen
7.2.1 Phillips-Van Heusen Company Information
7.2.2 Phillips-Van Heusen Business Overview
7.2.3 Phillips-Van Heusen Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.2.4 Phillips-Van Heusen Thermal Underwear Products Offered
7.2.5 Phillips-Van Heusen Recent Development
7.3 Macy's
7.3.1 Macy's Company Information
7.3.2 Macy's Business Overview
7.3.3 Macy's Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.3.4 Macy's Thermal Underwear Products Offered
7.3.5 Macy's Recent Development
7.4 Hanesbrands Inc.
7.4.1 Hanesbrands Inc. Company Information
7.4.2 Hanesbrands Inc. Business Overview
7.4.3 Hanesbrands Inc. Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.4.4 Hanesbrands Inc. Thermal Underwear Products Offered
7.4.5 Hanesbrands Inc. Recent Development
7.5 Armani Group
7.5.1 Armani Group Company Information
7.5.2 Armani Group Business Overview
7.5.3 Armani Group Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.5.4 Armani Group Thermal Underwear Products Offered
7.5.5 Armani Group Recent Development
7.6 Fruit of the Loom
7.6.1 Fruit of the Loom Company Information
7.6.2 Fruit of the Loom Business Overview
7.6.3 Fruit of the Loom Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.6.4 Fruit of the Loom Thermal Underwear Products Offered
7.6.5 Fruit of the Loom Recent Development
7.7 Jockey
7.7.1 Jockey Company Information
7.7.2 Jockey Business Overview
7.7.3 Jockey Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.7.4 Jockey Thermal Underwear Products Offered
7.7.5 Jockey Recent Development
7.8 L.L.Bean
7.8.1 L.L.Bean Company Information
7.8.2 L.L.Bean Business Overview
7.8.3 L.L.Bean Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.8.4 L.L.Bean Thermal Underwear Products Offered
7.8.5 L.L.Bean Recent Development
7.9 Patagonia
7.9.1 Patagonia Company Information
7.9.2 Patagonia Business Overview
7.9.3 Patagonia Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.9.4 Patagonia Thermal Underwear Products Offered
7.9.5 Patagonia Recent Development
7.10 VF Corporation
7.10.1 VF Corporation Company Information
7.10.2 VF Corporation Business Overview
7.10.3 VF Corporation Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.10.4 VF Corporation Thermal Underwear Products Offered
7.10.5 VF Corporation Recent Development
7.11 Under Armour
7.11.1 Under Armour Company Information
7.11.2 Under Armour Business Overview
7.11.3 Under Armour Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.11.4 Under Armour Thermal Underwear Products Offered
7.11.5 Under Armour Recent Development
7.12 Fast Retailing Co., Ltd.(UNIQLO)
7.12.1 Fast Retailing Co., Ltd.(UNIQLO) Company Information
7.12.2 Fast Retailing Co., Ltd.(UNIQLO) Business Overview
7.12.3 Fast Retailing Co., Ltd.(UNIQLO) Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.12.4 Fast Retailing Co., Ltd.(UNIQLO) Thermal Underwear Products Offered
7.12.5 Fast Retailing Co., Ltd.(UNIQLO) Recent Development
7.13 Lululemon Athletica Inc.
7.13.1 Lululemon Athletica Inc. Company Information
7.13.2 Lululemon Athletica Inc. Business Overview
7.13.3 Lululemon Athletica Inc. Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.13.4 Lululemon Athletica Inc. Thermal Underwear Products Offered
7.13.5 Lululemon Athletica Inc. Recent Development
7.14 Calida Group
7.14.1 Calida Group Company Information
7.14.2 Calida Group Business Overview
7.14.3 Calida Group Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.14.4 Calida Group Thermal Underwear Products Offered
7.14.5 Calida Group Recent Development
7.15 Damart
7.15.1 Damart Company Information
7.15.2 Damart Business Overview
7.15.3 Damart Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.15.4 Damart Thermal Underwear Products Offered
7.15.5 Damart Recent Development
7.16 Icebreaker
7.16.1 Icebreaker Company Information
7.16.2 Icebreaker Business Overview
7.16.3 Icebreaker Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.16.4 Icebreaker Thermal Underwear Products Offered
7.16.5 Icebreaker Recent Development
7.17 Odlo International AG
7.17.1 Odlo International AG Company Information
7.17.2 Odlo International AG Business Overview
7.17.3 Odlo International AG Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.17.4 Odlo International AG Thermal Underwear Products Offered
7.17.5 Odlo International AG Recent Development
7.18 Helly Hansen
7.18.1 Helly Hansen Company Information
7.18.2 Helly Hansen Business Overview
7.18.3 Helly Hansen Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.18.4 Helly Hansen Thermal Underwear Products Offered
7.18.5 Helly Hansen Recent Development
7.19 Woolpower AB
7.19.1 Woolpower AB Company Information
7.19.2 Woolpower AB Business Overview
7.19.3 Woolpower AB Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.19.4 Woolpower AB Thermal Underwear Products Offered
7.19.5 Woolpower AB Recent Development
7.20 Red Bean Group
7.20.1 Red Bean Group Company Information
7.20.2 Red Bean Group Business Overview
7.20.3 Red Bean Group Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.20.4 Red Bean Group Thermal Underwear Products Offered
7.20.5 Red Bean Group Recent Development
7.21 Nanji E-commerce
7.21.1 Nanji E-commerce Company Information
7.21.2 Nanji E-commerce Business Overview
7.21.3 Nanji E-commerce Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.21.4 Nanji E-commerce Thermal Underwear Products Offered
7.21.5 Nanji E-commerce Recent Development
7.22 Shanghai Sanqiang
7.22.1 Shanghai Sanqiang Company Information
7.22.2 Shanghai Sanqiang Business Overview
7.22.3 Shanghai Sanqiang Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.22.4 Shanghai Sanqiang Thermal Underwear Products Offered
7.22.5 Shanghai Sanqiang Recent Development
7.23 Hengyuanxiang
7.23.1 Hengyuanxiang Company Information
7.23.2 Hengyuanxiang Business Overview
7.23.3 Hengyuanxiang Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.23.4 Hengyuanxiang Thermal Underwear Products Offered
7.23.5 Hengyuanxiang Recent Development
7.24 Miiow
7.24.1 Miiow Company Information
7.24.2 Miiow Business Overview
7.24.3 Miiow Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.24.4 Miiow Thermal Underwear Products Offered
7.24.5 Miiow Recent Development
7.25 Langsha
7.25.1 Langsha Company Information
7.25.2 Langsha Business Overview
7.25.3 Langsha Thermal Underwear Sales, Revenue and Gross Margin (2021-2026)
7.25.4 Langsha Thermal Underwear Products Offered
7.25.5 Langsha Recent Development
8 Thermal Underwear Manufacturing Cost Analysis
8.1 Thermal Underwear Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Key Suppliers of Raw Materials
8.2 Manufacturing Cost Structure
8.3 Manufacturing Process Analysis of Thermal Underwear
8.4 Thermal Underwear Industrial Chain Analysis
9 Marketing Channels, Distributors and Customers
9.1 Marketing Channels
9.2 Thermal Underwear Distributors List
9.3 Thermal Underwear Customers
10 Thermal Underwear Market Dynamics
10.1 Thermal Underwear Industry Trends
10.2 Thermal Underwear Market Drivers
10.3 Thermal Underwear Market Challenges
10.4 Thermal Underwear Market Restraints
11 Research Findings and Conclusion
12 Appendix
12.1 Research Methodology
12.1.1 Methodology/Research Approach
12.1.1.1 Research Programs/Design
12.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
12.1.2 Data Source
12.1.2.1 Secondary Sources
12.1.2.2 Primary Sources
12.2 Author Details
12.3 Disclaimer
TABLE OF FIGURES
List of Tables
List of Figures
KEY QUESTIONS ADDRESSED BY THE REPORT
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REPORT COVERAGE
DESCRIPTION
OVERVIEW
MARKET SEGMENTATION
CHAPTER OUTLINE
WHY THIS REPORT
QYRESEARCH'S STRENGTHS
TABLE OF CONTENTS
TABLE OF FIGURES
RLEATED REPORTS
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