Industry: Consumer Goods
Published Date: 2025-11-17
Pages: 167 Pages
Report ld: 5480291
Request Sample
Customized Report
Men's Grooming Market Size(US$)

CAGR 2025-2031
6.6%
Market Size,2031
USD 103,830
Million
Market Snapshot
Source: Secondary research, interviews with experts, and QYResearch analysis
The global Men's Grooming market is projected to grow from US$ 66880 million in 2024 to US$ 103830 million by 2031, at a CAGR of 6.6% (2025-2031), driven by critical product segments and diverse end‑use applications.
Traditional men"s grooming mainly includes the care of beard, eyebrows, nose hair and sideburns, as well as simple skin care on the face. Now it has also expanded to beauty, skin care, washing and care, perfume and other fields.
Men are increasingly spending heavily on grooming goods as attitudes about conventional masculinity have shifted due to the rise of the metrosexual male and the growing influence of celebrities and influencers. Furthermore, an increase in the number of men"s salons is fueling demand for male toiletries worldwide. Aside from that, some market participants are developing new electrical items, such as shavers and razors, by incorporating unique performance characteristics based on cutting-edge technology. Their product range has increased, from basic blades to body groomers and electric shavers, providing a beneficial boost to market growth.
Report Includes:
This definitive report equips business leaders, decision-makers and stakeholders with a 360° view of the global Men's Grooming market across value chain. It analyzes historical revenue data (2020–2024) and delivers forecasts through 2031, illuminating demand trends and growth drivers.
By segmenting the market by Type and by Application, the study quantifies market size, growth rates, niche opportunities, and substitution risks, and analyzes downstream customers distribution pattern.
Granular regional insights cover five major markets—North America, Europe, APAC, South America, and MEA—with in‑depth analysis of 20+ countries, detailing dominant products, competitive landscape, and downstream demand trends.
Critical competitive intelligence profiles players—revenue, margins, pricing strategies, and major customers—and dissects the top-player positioning across product lines, applications, and regions to reveal strategic strengths.
A concise Industry‑chain overview maps upstream, middlestream, and downstream distribution dynamics to identify strategic gaps and unmet demand.
MARKET SEGMENTATION
CHAPTER OUTLINE
Chapter 1: Defines the Men's Grooming study scope, segments the market by Type and by Application, etc, highlights segment size and growth potential.
Chapter 2: Offers current market state, projects global revenue and sales to 2031, pinpointing high consumption regions and emerging market catalysts
Chapter 3: Dissects the player landscape—ranks by revenue and profitability, details Player performance by product type and evaluates concentration alongside M&A moves.
Chapter 4: Unlocks high margin product segments—compares revenue, ASP, and technology differentiators, highlighting growth niches and substitution risks
Chapter 5: Targets downstream market opportunities—evaluates market size by Application, identifies emerging use cases, and profiles leading customers by region and by Application.
Chapter 6: North America—breaks down market size by Type, by Application and country, profiles key players and assesses growth drivers and barriers.
Chapter 7: Europe—analyses regional market by Type, by Application and players, flagging drivers and barriers.
Chapter 8: Asia Pacific—quantifies market size by Type, by Application, and region/country, profiles top players, and uncovers high potential expansion areas.
Chapter 9: Central & South America—measures market size by Type, by Application, and country, profiles top players, and identifies investment opportunities and challenges.
Chapter 10: Middle East and Africa—evaluates market size by Type, by Application, and country, profiles key players, and outlines investment prospects and market hurdles
Chapter 11: Profiles players in depth—details product specs, revenue, margins; top-tier players 2024 sales breakdowns by product type, by Application, by region SWOT analysis, and recent strategic developments.
Chapter 12: Industry chain—analyses upstream, cost drivers, plus downstream channels.
Chapter 13: Market dynamics—explores drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 14: Actionable conclusions and strategic recommendations.
WHY THIS REPORT
Beyond standard market data, this analysis provides a clear profitability roadmap, empowering you to:
Beyond standard market data, this analysis provides a clear profitability roadmap—empowering you to:
Allocate capital strategically to high growth regions (Chapters 6–10) and margin rich segments (Chapter 5).
Negotiate from strength with suppliers (Chapter 12) and customers (Chapter 5) using cost and demand intelligence.
Outmaneuver competitors with granular insights into their operations, margins, and strategies (Chapters 3 and 11).
Capitalize on the projected billion‑dollar opportunity with data‑driven regional and segment tactics (Chapter 12-14).
Leverage this 360° intelligence to turn market complexity into actionable competitive advantage.
QYRESEARCH'S STRENGTHS
Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Compound Chocolate value chain, addressing:
We identify regional market threats and growth prospects to guide your overseas layout.
We adjust product portfolios in line with local consumption habits.
We unpack rivals’ operation strategies for scattered and highly concentrated industries.
We cover competition landscape, full supply chain and quantified market size data, and deliver tailor-made customized surveys to meet your unique business demands.
We own self-owned massive exclusive databases, backed by 19 years of global market research experience across thousands of sectors.
Our team operates 24 hours a day, 365 days a year, enabling ultra-fast report turnaround to respond to your research needs efficiently.
We integrate regional risk assessment, localized product optimization and competitor analysis to deliver actionable market strategies.
All data is cross-verified from multiple industry sources to deliver thorough, precise analysis that supports reliable corporate strategic decisions.
We provide responsive, dedicated after-sales support to resolve all follow-up inquiries about reports, data and industry interpretation.
TABLE OF CONTENTS
1 Study Coverage
1.1 Introduction to Men's Grooming: Definition, Properties, and Key Attributes
1.2 Market Segmentation by Type
1.2.1 Global Men's Grooming Market Size by Type, 2020 VS 2024 VS 2031
1.2.2 Makeups
1.2.3 Skin Care
1.2.4 Perfume
1.2.5 Wash And Care
1.3 Market Segmentation by Application
1.3.1 Global Men's Grooming Market Size by Application, 2020 VS 2024 VS 2031
1.3.2 e-commerce
1.3.3 Offline
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Executive Summary
2.1 Global Men's Grooming Revenue Estimates and Forecasts 2020-2031
2.2 Global Men's Grooming Revenue by Region
2.2.1 Revenue Comparison: 2020 VS 2024 VS 2031
2.2.2 Historical and Forecasted Revenue by Region (2020-2031)
2.2.3 Global Revenue Market Share by Region (2020-2031)
2.2.4 Emerging Market Focus: Growth Drivers & Investment Trends
3 Competition by Players
3.1 Global Men's Grooming Player Revenue Rankings and Profitability
3.1.1 Global Revenue (Value) by Players (2020-2025)
3.1.2 Global Key Player Revenue Ranking (2023 vs. 2024)
3.1.3 Revenue-Based Tier Segmentation (Tier 1, Tier 2, and Tier 3)
3.1.4 Gross Margin by Top Player (2020 VS 2024)
3.2 Global Men's Grooming Companies Headquarters and Service Footprint
3.3 Main Product Type Market Size by Players
3.3.1 Makeups Market Size by Players
3.3.2 Skin Care Market Size by Players
3.3.3 Perfume Market Size by Players
3.3.4 Wash And Care Market Size by Players
3.4 Global Men's Grooming Market Concentration and Dynamics
3.4.1 Global Market Concentration (CR5 and HHI)
3.4.2 Entrant/Exit Impact Analysis
3.4.3 Strategic Moves: M&A, Expansion, R&D Investment
4 Global Product Segmentation Analysis
4.1 Global Men's Grooming Revenue Trends by Type
4.1.1 Global Historical and Forecasted Revenue by Type (2020-2031)
4.1.2 Global Revenue Market Share by Type (2020-2031)
4.2 Key Product Attributes and Differentiation
4.3 Subtype Dynamics: Growth Leaders, Profitability and Risk
4.3.1 High-Growth Niches and Adoption Drivers
4.3.2 Profitability Hotspots and Cost Drivers
4.3.3 Substitution Threats
5 Global Downstream Application Analysis
5.1 Global Men's Grooming Revenue by Application
5.1.1 Global Historical and Forecasted Revenue by Application (2020-2031)
5.1.2 Revenue Market Share by Application (2020-2031)
5.1.3 High-Growth Application Identification
5.1.4 Emerging Application Case Studies
5.2 Downstream Customer Analysis
5.2.1 Top Customers by Region
5.2.2 Top Customers by Application
6 North America
6.1 North America Market Size (2020-2031)
6.2 North America Key Players Revenue in 2024
6.3 North America Men's Grooming Market Size by Type (2020-2031)
6.4 North America Men's Grooming Market Size by Application (2020-2031)
6.5 North America Growth Accelerators and Market Barriers
6.6 North America Men's Grooming Market Size by Country
6.6.1 North America Revenue Trends by Country
6.6.2 US
6.6.3 Canada
6.6.4 Mexico
7 Europe
7.1 Europe Market Size (2020-2031)
7.2 Europe Key Players Revenue in 2024
7.3 Europe Men's Grooming Market Size by Type (2020-2031)
7.4 Europe Men's Grooming Market Size by Application (2020-2031)
7.5 Europe Growth Accelerators and Market Barriers
7.6 Europe Men's Grooming Market Size by Country
7.6.1 Europe Revenue Trends by Country
7.6.2 Germany
7.6.3 France
7.6.4 U.K.
7.6.5 Italy
7.6.6 Russia
8 Asia-Pacific
8.1 Asia-Pacific Market Size (2020-2031)
8.2 Asia-Pacific Key Players Revenue in 2024
8.3 Asia-Pacific Men's Grooming Market Size by Type (2020-2031)
8.4 Asia-Pacific Men's Grooming Market Size by Application (2020-2031)
8.5 Asia-Pacific Growth Accelerators and Market Barriers
8.6 Asia-Pacific Men's Grooming Market Size by Region
8.6.1 Asia-Pacific Revenue Trends by Region
8.7 China
8.8 Japan
8.9 South Korea
8.10 Australia
8.11 India
8.12 Southeast Asia
8.12.1 Indonesia
8.12.2 Vietnam
8.12.3 Malaysia
8.12.4 Philippines
8.12.5 Singapore
9 Central and South America
9.1 Central and South America Market Size (2020-2031)
9.2 Central and South America Key Players Revenue in 2024
9.3 Central and South America Men's Grooming Market Size by Type (2020-2031)
9.4 Central and South America Men's Grooming Market Size by Application (2020-2031)
9.5 Central and South America Investment Opportunities and Key Challenges
9.6 Central and South America Men's Grooming Market Size by Country
9.6.1 Central and South America Revenue Trends by Country (2020 VS 2024 VS 2031)
9.6.2 Brazil
9.6.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa Market Size (2020-2031)
10.2 Middle East and Africa Key Players Revenue in 2024
10.3 Middle East and Africa Men's Grooming Market Size by Type (2020-2031)
10.4 Middle East and Africa Men's Grooming Market Size by Application (2020-2031)
10.5 Middle East and Africa Investment Opportunities and Key Challenges
10.6 Middle East and Africa Men's Grooming Market Size by Country
10.6.1 Middle East and Africa Revenue Trends by Country (2020 VS 2024 VS 2031)
10.6.2 GCC Countries
10.6.3 Israel
10.6.4 Egypt
10.6.5 South Africa
11 Corporate Profile
11.1 P&G
11.1.1 P&G Corporation Information
11.1.2 P&G Business Overview
11.1.3 P&G Men's Grooming Product Features and Attributes
11.1.4 P&G Men's Grooming Revenue and Gross Margin (2020-2025)
11.1.5 P&G Men's Grooming Revenue by Product in 2024
11.1.6 P&G Men's Grooming Revenue by Application in 2024
11.1.7 P&G Men's Grooming Revenue by Geographic Area in 2024
11.1.8 P&G Men's Grooming SWOT Analysis
11.1.9 P&G Recent Developments
11.2 Beiersdorf AG
11.2.1 Beiersdorf AG Corporation Information
11.2.2 Beiersdorf AG Business Overview
11.2.3 Beiersdorf AG Men's Grooming Product Features and Attributes
11.2.4 Beiersdorf AG Men's Grooming Revenue and Gross Margin (2020-2025)
11.2.5 Beiersdorf AG Men's Grooming Revenue by Product in 2024
11.2.6 Beiersdorf AG Men's Grooming Revenue by Application in 2024
11.2.7 Beiersdorf AG Men's Grooming Revenue by Geographic Area in 2024
11.2.8 Beiersdorf AG Men's Grooming SWOT Analysis
11.2.9 Beiersdorf AG Recent Developments
11.3 L'Oréal
11.3.1 L'Oréal Corporation Information
11.3.2 L'Oréal Business Overview
11.3.3 L'Oréal Men's Grooming Product Features and Attributes
11.3.4 L'Oréal Men's Grooming Revenue and Gross Margin (2020-2025)
11.3.5 L'Oréal Men's Grooming Revenue by Product in 2024
11.3.6 L'Oréal Men's Grooming Revenue by Application in 2024
11.3.7 L'Oréal Men's Grooming Revenue by Geographic Area in 2024
11.3.8 L'Oréal Men's Grooming SWOT Analysis
11.3.9 L'Oréal Recent Developments
11.4 Shiseido
11.4.1 Shiseido Corporation Information
11.4.2 Shiseido Business Overview
11.4.3 Shiseido Men's Grooming Product Features and Attributes
11.4.4 Shiseido Men's Grooming Revenue and Gross Margin (2020-2025)
11.4.5 Shiseido Men's Grooming Revenue by Product in 2024
11.4.6 Shiseido Men's Grooming Revenue by Application in 2024
11.4.7 Shiseido Men's Grooming Revenue by Geographic Area in 2024
11.4.8 Shiseido Men's Grooming SWOT Analysis
11.4.9 Shiseido Recent Developments
11.5 Chanel
11.5.1 Chanel Corporation Information
11.5.2 Chanel Business Overview
11.5.3 Chanel Men's Grooming Product Features and Attributes
11.5.4 Chanel Men's Grooming Revenue and Gross Margin (2020-2025)
11.5.5 Chanel Men's Grooming Revenue by Product in 2024
11.5.6 Chanel Men's Grooming Revenue by Application in 2024
11.5.7 Chanel Men's Grooming Revenue by Geographic Area in 2024
11.5.8 Chanel Men's Grooming SWOT Analysis
11.5.9 Chanel Recent Developments
11.6 The Mentholatum Company
11.6.1 The Mentholatum Company Corporation Information
11.6.2 The Mentholatum Company Business Overview
11.6.3 The Mentholatum Company Men's Grooming Product Features and Attributes
11.6.4 The Mentholatum Company Men's Grooming Revenue and Gross Margin (2020-2025)
11.6.5 The Mentholatum Company Recent Developments
11.7 Lumin
11.7.1 Lumin Corporation Information
11.7.2 Lumin Business Overview
11.7.3 Lumin Men's Grooming Product Features and Attributes
11.7.4 Lumin Men's Grooming Revenue and Gross Margin (2020-2025)
11.7.5 Lumin Recent Developments
11.8 BluMaan
11.8.1 BluMaan Corporation Information
11.8.2 BluMaan Business Overview
11.8.3 BluMaan Men's Grooming Product Features and Attributes
11.8.4 BluMaan Men's Grooming Revenue and Gross Margin (2020-2025)
11.8.5 BluMaan Recent Developments
11.9 By Vilain
11.9.1 By Vilain Corporation Information
11.9.2 By Vilain Business Overview
11.9.3 By Vilain Men's Grooming Product Features and Attributes
11.9.4 By Vilain Men's Grooming Revenue and Gross Margin (2020-2025)
11.9.5 By Vilain Recent Developments
11.10 Uppercut Deluxe
11.10.1 Uppercut Deluxe Corporation Information
11.10.2 Uppercut Deluxe Business Overview
11.10.3 Uppercut Deluxe Men's Grooming Product Features and Attributes
11.10.4 Uppercut Deluxe Men's Grooming Revenue and Gross Margin (2020-2025)
11.10.5 Company Ten Recent Developments
11.11 Meridian
11.11.1 Meridian Corporation Information
11.11.2 Meridian Business Overview
11.11.3 Meridian Men's Grooming Product Features and Attributes
11.11.4 Meridian Men's Grooming Revenue and Gross Margin (2020-2025)
11.11.5 Meridian Recent Developments
11.12 Parker Shaving
11.12.1 Parker Shaving Corporation Information
11.12.2 Parker Shaving Business Overview
11.12.3 Parker Shaving Men's Grooming Product Features and Attributes
11.12.4 Parker Shaving Men's Grooming Revenue and Gross Margin (2020-2025)
11.12.5 Parker Shaving Recent Developments
11.13 The Bluebeards Revenge
11.13.1 The Bluebeards Revenge Corporation Information
11.13.2 The Bluebeards Revenge Business Overview
11.13.3 The Bluebeards Revenge Men's Grooming Product Features and Attributes
11.13.4 The Bluebeards Revenge Men's Grooming Revenue and Gross Margin (2020-2025)
11.13.5 The Bluebeards Revenge Recent Developments
11.14 Modern Pirate
11.14.1 Modern Pirate Corporation Information
11.14.2 Modern Pirate Business Overview
11.14.3 Modern Pirate Men's Grooming Product Features and Attributes
11.14.4 Modern Pirate Men's Grooming Revenue and Gross Margin (2020-2025)
11.14.5 Modern Pirate Recent Developments
11.15 Edwin Jagger
11.15.1 Edwin Jagger Corporation Information
11.15.2 Edwin Jagger Business Overview
11.15.3 Edwin Jagger Men's Grooming Product Features and Attributes
11.15.4 Edwin Jagger Men's Grooming Revenue and Gross Margin (2020-2025)
11.15.5 Edwin Jagger Recent Developments
11.16 Billy Jealousy
11.16.1 Billy Jealousy Corporation Information
11.16.2 Billy Jealousy Business Overview
11.16.3 Billy Jealousy Men's Grooming Product Features and Attributes
11.16.4 Billy Jealousy Men's Grooming Revenue and Gross Margin (2020-2025)
11.16.5 Billy Jealousy Recent Developments
11.17 Dear Boy Friend
11.17.1 Dear Boy Friend Corporation Information
11.17.2 Dear Boy Friend Business Overview
11.17.3 Dear Boy Friend Men's Grooming Product Features and Attributes
11.17.4 Dear Boy Friend Men's Grooming Revenue and Gross Margin (2020-2025)
11.17.5 Dear Boy Friend Recent Developments
11.18 Shanghai Jahwa United Co., Ltd.
11.18.1 Shanghai Jahwa United Co., Ltd. Corporation Information
11.18.2 Shanghai Jahwa United Co., Ltd. Business Overview
11.18.3 Shanghai Jahwa United Co., Ltd. Men's Grooming Product Features and Attributes
11.18.4 Shanghai Jahwa United Co., Ltd. Men's Grooming Revenue and Gross Margin (2020-2025)
11.18.5 Shanghai Jahwa United Co., Ltd. Recent Developments
11.19 Shenzhen Liran Cosmetics Co., Ltd.
11.19.1 Shenzhen Liran Cosmetics Co., Ltd. Corporation Information
11.19.2 Shenzhen Liran Cosmetics Co., Ltd. Business Overview
11.19.3 Shenzhen Liran Cosmetics Co., Ltd. Men's Grooming Product Features and Attributes
11.19.4 Shenzhen Liran Cosmetics Co., Ltd. Men's Grooming Revenue and Gross Margin (2020-2025)
11.19.5 Shenzhen Liran Cosmetics Co., Ltd. Recent Developments
11.20 Shanghai Lanxi Yijun Cosmetics Co., Ltd.
11.20.1 Shanghai Lanxi Yijun Cosmetics Co., Ltd. Corporation Information
11.20.2 Shanghai Lanxi Yijun Cosmetics Co., Ltd. Business Overview
11.20.3 Shanghai Lanxi Yijun Cosmetics Co., Ltd. Men's Grooming Product Features and Attributes
11.20.4 Shanghai Lanxi Yijun Cosmetics Co., Ltd. Men's Grooming Revenue and Gross Margin (2020-2025)
11.20.5 Shanghai Lanxi Yijun Cosmetics Co., Ltd. Recent Developments
11.21 Shenzhen Manshi Technology Co., Ltd.
11.21.1 Shenzhen Manshi Technology Co., Ltd. Corporation Information
11.21.2 Shenzhen Manshi Technology Co., Ltd. Business Overview
11.21.3 Shenzhen Manshi Technology Co., Ltd. Men's Grooming Product Features and Attributes
11.21.4 Shenzhen Manshi Technology Co., Ltd. Men's Grooming Revenue and Gross Margin (2020-2025)
11.21.5 Shenzhen Manshi Technology Co., Ltd. Recent Developments
12 Men's GroomingIndustry Chain Analysis
12.1 Men's Grooming Industry Chain
12.2 Upstream Analysis
12.2.1 Upstream Key Suppliers
12.3 Middlestream Analysis
12.4 Downstream Sales Model and Distribution Networks
12.4.1 Sales Channels
12.4.2 Distributors
13 Men's Grooming Market Dynamics
13.1 Industry Trends and Evolution
13.2 Market Growth Drivers and Emerging Opportunities
13.3 Market Challenges, Risks, and Restraints
14 Key Findings in the Global Men's Grooming Study
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
15.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Author Details
TABLE OF FIGURES
List of Tables
List of Figures
KEY QUESTIONS ADDRESSED BY THE REPORT
REPORT COVERAGE
DESCRIPTION
OVERVIEW
MARKET SEGMENTATION
CHAPTER OUTLINE
WHY THIS REPORT
QYRESEARCH'S STRENGTHS
TABLE OF CONTENTS
TABLE OF FIGURES
RLEATED REPORTS
INTEREST IN THIS REPORT?
Get A Free Sample
Request For Quotation
OR
NEED A CUSTOMIZED REPORT?
Customized Report
Request Sample
Pre-Order Enquiry
Add to Cart
Buy Now