Part 1
Part 2
Part 3
Part 4
Part 5
Description
The global Figurine market is projected to grow from US$ 7894 million in 2024 to US$ 15190 million by 2031, at a CAGR of 9.9% (2025-2031), driven by critical product segments and diverse end‑use applications, while evolving U.S. tariff policies introduce trade‑cost volatility and supply‑chain uncertainty.
A figurine (a diminutive form of the word figure) or statuette, is a small, three-dimensional sculpture that represents a human, deity or animal, or, in practice, a pair or small group of them. Figurines have been made in many media, with clay, metal, wood, glass, and today plastic or resin the most significant.
Figurine Market Size(US$)
M= millions and B=billions

These figures are often associated with popular franchises such as superheroes like Batman or Spider-Man, characters from science fiction or fantasy series like Star Wars or Lord of the Rings, or even historical or military figures. Some figures are highly collectible and are often marketed to both children and adult collectors.
Global core manufacturers of Figurine include Bandai, Funko, Good Smile Company, POP MART and Mattel. Asia-Pacific is the largest consumption region, accounting for approximately 39% of the global market.In terms of sales channel, the largest is offline sales, with a share of approximately 79%.
Report Includes:
This definitive report equips CEOs, marketing directors, and investors with a 360° view of the global Figurine market, seamlessly integrating production and sales performance across the value chain. It analyzes historical sales volume and revenue sales data (2020–2024) and delivers forecasts through 2031, illuminating demand trends and growth drivers.
By segmenting the market by Type and by Sales Channel, the study quantifies volume and value, growth rates, technical innovations, niche opportunities, and substitution risks, and analyzes downstream customers distribution pattern.
Granular regional insights cover five major markets—North America, Europe, APAC, South America, and MEA—with in‑depth analysis of 20+ countries. Each region’s dominant products, competitive landscape, and downstream demand trends are clearly detailed.
Critical competitive intelligence profiles manufacturers—sales volume, revenue, margins, pricing strategies, and major customers—and dissects the top-player positioning across product lines, applications, and regions to reveal strategic strengths.
A concise supply‑chain overview maps upstream suppliers, manufacturing technologies, cost structures, and distribution dynamics to identify strategic gaps and unmet demand.
Market Segmentation
Report Metric
Details
Report Title
Global Figurine Market Outlook, In‑Depth Analysis & Forecast to 2031
Forecasted Market Size in 2031
US$ 15190 million
CAGR(2025-2031)
9.9%
Market Size Available for Years
2025-2031
Global Figurine Companies Covered
Bandai
Funko
Good Smile Company
POP MART
Mattel
Hasbro
Hot Toys
Max Factory
Sideshow Collectibles
Kotobukiya
Kaiyodo
Aniplex
Alter
Global Figurine Market, by Region
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Figurine Market, Segment by Type
PVC
Resin
Others
Global Figurine Market, Segment by Application
Offline Sales
Online Sales
Forecast Units
Million USD
Report Coverage
Revenue and volume forecast, company share, competitive landscape, growth factors and trends
Chapter Outline
Chapter 1: Defines the Figurine study scope, segments the market by Type and by Sales Channel, etc, highlights segment size and growth potential.
Chapter 2: Offers current market state, projects global revenue and sales to 2031, pinpointing high consumption regions and emerging market catalysts
Chapter 3: Dissects the manufacturer landscape—ranks by volume and revenue, analyzes profitability and pricing, maps production bases, details manufacturer performance by product type and evaluates concentration alongside M&A moves.
Chapter 4: Unlocks high margin product segments—compares sales, revenue, ASP, and technology differentiators, highlighting growth niches and substitution risks
Chapter 5: Targets downstream market opportunities—evaluates sales, revenue, and pricing by Sales Channel, identifies emerging use cases, and profiles leading customers by region and by Sales Channel.
Chapter 6: North America—breaks down sales and revenue by Type, by Sales Channel and country, profiles key manufacturers and assesses growth drivers and barriers.
Chapter 7: Europe—analyses regional sales, revenue and market by Type, by Sales Channel and manufacturers, flagging drivers and barriers.
Chapter 8: Asia Pacific—quantifies sales and revenue by Type, by Sales Channel, and region/country, profiles top manufacturers, and uncovers high potential expansion areas.
Chapter 9: Central & South America—measures sales and revenue by Type, by Sales Channel, and country, profiles top manufacturers, and identifies investment opportunities and challenges.
Chapter 10: Middle East and Africa—evaluates sales and revenue by Type, by Sales Channel, and country, profiles key manufacturers, and outlines investment prospects and market hurdles
Chapter 11: Profiles manufacturers in depth—details product specs, sales, revenue, margins; Top manufactures 2024 sales breakdowns by Product type, by Sales Channel, by sales region SWOT analysis, and recent strategic developments.
Chapter 12: Supply chain—analyses upstream raw materials and suppliers, manufacturing footprint, regional production and cost, regulatory and technology, plus downstream channels and distributor roles.
Chapter 13: Market dynamics—explores drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 15: Actionable conclusions and strategic recommendations.
Why This Report:
Beyond standard market data, this analysis provides a clear profitability roadmap—empowering you to:
Allocate capital strategically to high growth regions (Chapters 6–10) and margin rich segments (Chapter 5).
Negotiate from strength with suppliers (Chapter 12) and customers (Chapter5) using cost and demand intelligence.
Outmaneuver competitors with granular insights into their operations, margins, and strategies (Chapters 3 and 11).
Secure your supply chain against disruptions through upstream and downstream visibility (Chapters 12 and 13).
Leverage this 360° intelligence to turn market complexity into actionable competitive advantage.
Table of Contents
1 Study Coverage
1.1 Introduction to Figurine: Definition, Properties, and Key Attributes
1.2 Market Segmentation by Type
1.2.1 Global Figurine Market Size by Type, 2020 VS 2024 VS 2031
1.2.2 PVC
1.2.3 Resin
1.2.4 Others
1.3 Market Segmentation by Sales Channel
1.3.1 Global Figurine Market Size by Sales Channel, 2020 VS 2024 VS 2031
1.3.2 Offline Sales
1.3.3 Online Sales
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Executive Summary
2.1 Global Figurine Revenue Estimates and Forecasts 2020-2031
2.2 Global Figurine Revenue by Region
2.2.1 Revenue Comparison: 2020 VS 2024 VS 2031
2.2.2 Historical and Forecasted Revenue by Region (2020--2031)
2.2.3 Global Revenue Market Share by Region (2020-2031)
2.3 Global Figurine Sales Estimates and Forecasts 2020-2031
2.4 Global Figurine Sales by Region
2.4.1 Sales Comparison: 2020 VS 2024 VS 2031
2.4.2 Historical and Forecasted Sales by Region (2020-2031)
2.4.3 Emerging Market Focus: Growth Drivers & Investment Trends
2.4.4 Global Sales Market Share by Region (2020-2031)
3 Competition by Manufacturers
3.1 Global Figurine Sales by Manufacturers
3.1.1 Global Sales Volume by Manufacturers (2020-2025)
3.1.2 Global Top 5 and Top 10 Manufacturers’Market Share by Sales Volume (2024)
3.2 Global Figurine Manufacturer Revenue Rankings and Tiers
3.2.1 Global Revenue (Value) by Manufacturers (2020-2025)
3.2.2 Global Key Manufacturer Revenue Ranking (2023 vs. 2024)
3.2.3 Revenue-Based Tier Segmentation (Tier 1, Tier 2, and Tier 3)
3.3 Manufacturer Profitability Profiles and Pricing Strategies
3.3.1 Gross Margin by Top Manufacturer (2020 VS 2024)
3.3.2 Manufacturer-Level Price Trends (2020-2025)
3.4 Key Manufacturers Manufacturing Base and Headquarters
3.5 Main Product Type Market Size by Manufacturers
3.5.1 PVC Market Size by Manufacturers
3.5.2 Resin Market Size by Manufacturers
3.5.3 Others Market Size by Manufacturers
3.6 Global Figurine Market Concentration and Dynamics
3.6.1 Global Market Concentration (CR5 and HHI)
3.6.2 Entrant/Exit Impact Analysis
3.6.3 Strategic Moves: M&A, Capacity Expansion, R&D Investment
4 Global Product Segmentation Analysis
4.1 Global Figurine Sales Performance by Type
4.1.1 Global Historical and Forecasted Sales by Type (2020-2031)
4.1.2 Global Sales Market Share by Type (2020-2031)
4.2 Global Figurine Revenue Trends by Type
4.2.1 Global Historical and Forecasted Revenue by Type (2020-2031)
4.2.2 Global Revenue Market Share by Type (2020-2031)
4.3 Global Average Selling Price (ASP) Trends by Type (2020-2031)
4.4 Product Technology Differentiation
4.5 Subtype Dynamics: Growth Leaders, Profitability and Risk
4.5.1 High-Growth Niches and Adoption Drivers
4.5.2 Profitability Hotspots and Cost Drivers
4.5.3 Substitution Threats
5 Global Downstream Application Analysis
5.1 Global Figurine Sales by Sales Channel
5.1.1 Global Historical and Forecasted Sales by Sales Channel (2020-2031)
5.1.2 Global Sales Market Share by Sales Channel (2020-2031)
5.1.3 High-Growth Application Identification
5.1.4 Emerging Application Case Studies
5.2 Global Figurine Revenue by Sales Channel
5.2.1 Global Historical and Forecasted Revenue by Sales Channel (2020-2031)
5.2.2 Revenue Market Share by Sales Channel (2020-2031)
5.3 Global Pricing Dynamics by Sales Channel (2020-2031)
5.4 Downstream Customer Analysis
5.4.1 Top Customers by Region
5.4.2 Top Customers by Sales Channel
6 North America
6.1 North America Sales Volume and Revenue (2020-2031)
6.2 North America Key Manufacturers Sales Revenue in 2024
6.3 North America Figurine Sales and Revenue by Type (2020-2031)
6.4 North America Figurine Sales and Revenue by Sales Channel (2020-2031)
6.5 North America Growth Accelerators and Market Barriers
6.6 North America Figurine Market Size by Country
6.6.1 North America Revenue by Country
6.6.2 North America Sales Trends by Country
6.6.3 US
6.6.4 Canada
6.6.5 Mexico
7 Europe
7.1 Europe Sales Volume and Revenue (2020-2031)
7.2 Europe Key Manufacturers Sales Revenue in 2024
7.3 Europe Figurine Sales and Revenue by Type (2020-2031)
7.4 Europe Figurine Sales and Revenue by Sales Channel (2020-2031)
7.5 Europe Growth Accelerators and Market Barriers
7.6 Europe Figurine Market Size by Country
7.6.1 Europe Revenue by Country
7.6.2 Europe Sales Trends by Country
7.6.3 Germany
7.6.4 France
7.6.5 U.K.
7.6.6 Italy
7.6.7 Russia
8 Asia-Pacific
8.1 Asia-Pacific Sales Volume and Revenue (2020-2031)
8.2 Asia-Pacific Key Manufacturers Sales Revenue in 2024
8.3 Asia-Pacific Figurine Sales and Revenue by Type (2020-2031)
8.4 Asia-Pacific Figurine Sales and Revenue by Sales Channel (2020-2031)
8.5 Asia-Pacific Figurine Market Size by Region
8.5.1 Asia-Pacific Revenue by Region
8.5.2 Asia-Pacific Sales Trends by Region
8.6 Asia-Pacific Growth Accelerators and Market Barriers
8.7 Southeast Asia
8.7.1 Southeast Asia Revenue by Country (2020 VS 2024 VS 2031)
8.7.2 Key Country Analysis: Indonesia, Vietnam, Thailand, Malaysia, Philippines
8.8 China
8.9 Japan
8.10 South Korea
8.11 China Taiwan
8.12 India
9 Central and South America
9.1 Central and South America Sales Volume and Revenue (2020-2031)
9.2 Central and South America Key Manufacturers Sales Revenue in 2024
9.3 Central and South America Figurine Sales and Revenue by Type (2020-2031)
9.4 Central and South America Figurine Sales and Revenue by Sales Channel (2020-2031)
9.5 Central and South America Investment Opportunities and Key Challenges
9.6 Central and South America Figurine Market Size by Country
9.6.1 Central and South America Revenue Trends by Country (2020 VS 2024 VS 2031)
9.6.2 Brazil
9.6.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa Sales Volume and Revenue (2020-2031)
10.2 Middle East and Africa Key Manufacturers Sales Revenue in 2024
10.3 Middle East and Africa Figurine Sales and Revenue by Type (2020-2031)
10.4 Middle East and Africa Figurine Sales and Revenue by Sales Channel (2020-2031)
10.5 Middle East and Africa Investment Opportunities and Key Challenges
10.6 Middle East and Africa Figurine Market Size by Country
10.6.1 Middle East and Africa Revenue Trends by Country (2020 VS 2024 VS 2031)
10.6.2 GCC Countries
10.6.3 Turkey
10.6.4 Egypt
10.6.5 South Africa
11 Corporate Profile
11.1 Bandai
11.1.1 Bandai Corporation Information
11.1.2 Bandai Business Overview
11.1.3 Bandai Figurine Product Models, Descriptions and Specifications
11.1.4 Bandai Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.1.5 Bandai Figurine Sales by Product in 2024
11.1.6 Bandai Figurine Sales by Sales Channel in 2024
11.1.7 Bandai Figurine Sales by Geographic Area in 2024
11.1.8 Bandai Figurine SWOT Analysis
11.1.9 Bandai Recent Developments
11.2 Funko
11.2.1 Funko Corporation Information
11.2.2 Funko Business Overview
11.2.3 Funko Figurine Product Models, Descriptions and Specifications
11.2.4 Funko Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.2.5 Funko Figurine Sales by Product in 2024
11.2.6 Funko Figurine Sales by Sales Channel in 2024
11.2.7 Funko Figurine Sales by Geographic Area in 2024
11.2.8 Funko Figurine SWOT Analysis
11.2.9 Funko Recent Developments
11.3 Good Smile Company
11.3.1 Good Smile Company Corporation Information
11.3.2 Good Smile Company Business Overview
11.3.3 Good Smile Company Figurine Product Models, Descriptions and Specifications
11.3.4 Good Smile Company Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.3.5 Good Smile Company Figurine Sales by Product in 2024
11.3.6 Good Smile Company Figurine Sales by Sales Channel in 2024
11.3.7 Good Smile Company Figurine Sales by Geographic Area in 2024
11.3.8 Good Smile Company Figurine SWOT Analysis
11.3.9 Good Smile Company Recent Developments
11.4 POP MART
11.4.1 POP MART Corporation Information
11.4.2 POP MART Business Overview
11.4.3 POP MART Figurine Product Models, Descriptions and Specifications
11.4.4 POP MART Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.4.5 POP MART Figurine Sales by Product in 2024
11.4.6 POP MART Figurine Sales by Sales Channel in 2024
11.4.7 POP MART Figurine Sales by Geographic Area in 2024
11.4.8 POP MART Figurine SWOT Analysis
11.4.9 POP MART Recent Developments
11.5 Mattel
11.5.1 Mattel Corporation Information
11.5.2 Mattel Business Overview
11.5.3 Mattel Figurine Product Models, Descriptions and Specifications
11.5.4 Mattel Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.5.5 Mattel Figurine Sales by Product in 2024
11.5.6 Mattel Figurine Sales by Sales Channel in 2024
11.5.7 Mattel Figurine Sales by Geographic Area in 2024
11.5.8 Mattel Figurine SWOT Analysis
11.5.9 Mattel Recent Developments
11.6 Hasbro
11.6.1 Hasbro Corporation Information
11.6.2 Hasbro Business Overview
11.6.3 Hasbro Figurine Product Models, Descriptions and Specifications
11.6.4 Hasbro Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.6.5 Hasbro Recent Developments
11.7 Hot Toys
11.7.1 Hot Toys Corporation Information
11.7.2 Hot Toys Business Overview
11.7.3 Hot Toys Figurine Product Models, Descriptions and Specifications
11.7.4 Hot Toys Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.7.5 Hot Toys Recent Developments
11.8 Max Factory
11.8.1 Max Factory Corporation Information
11.8.2 Max Factory Business Overview
11.8.3 Max Factory Figurine Product Models, Descriptions and Specifications
11.8.4 Max Factory Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.8.5 Max Factory Recent Developments
11.9 Sideshow Collectibles
11.9.1 Sideshow Collectibles Corporation Information
11.9.2 Sideshow Collectibles Business Overview
11.9.3 Sideshow Collectibles Figurine Product Models, Descriptions and Specifications
11.9.4 Sideshow Collectibles Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.9.5 Sideshow Collectibles Recent Developments
11.10 Kotobukiya
11.10.1 Kotobukiya Corporation Information
11.10.2 Kotobukiya Business Overview
11.10.3 Kotobukiya Figurine Product Models, Descriptions and Specifications
11.10.4 Kotobukiya Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.10.5 Kotobukiya Recent Developments
11.11 Kaiyodo
11.11.1 Kaiyodo Corporation Information
11.11.2 Kaiyodo Business Overview
11.11.3 Kaiyodo Figurine Product Models, Descriptions and Specifications
11.11.4 Kaiyodo Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.11.5 Kaiyodo Recent Developments
11.12 Aniplex
11.12.1 Aniplex Corporation Information
11.12.2 Aniplex Business Overview
11.12.3 Aniplex Figurine Product Models, Descriptions and Specifications
11.12.4 Aniplex Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.12.5 Aniplex Recent Developments
11.13 Alter
11.13.1 Alter Corporation Information
11.13.2 Alter Business Overview
11.13.3 Alter Figurine Product Models, Descriptions and Specifications
11.13.4 Alter Figurine Sales, Price, Revenue and Gross Margin (2020-2025)
11.13.5 Alter Recent Developments
12 Value Chain and Supply-Chain Analysis
12.1 Figurine Industry Chain
12.2 Figurine Upstream Materials Analysis
12.2.1 Raw Materials
12.2.2 Key Suppliers Market Share & Risk Assessment
12.3 Figurine Integrated Production Analysis
12.3.1 Manufacturing Footprint Analysis
12.3.2 Regional Production Market Share (2020-2031)
12.3.3 Regulatory and Trade Policy Impact on Production
12.3.4 Production Technology Overview
12.3.5 Regional Cost Drivers
12.4 Figurine Sales Channels and Distribution Networks
12.4.1 Sales Channels
12.4.2 Distributors
13 Figurine Market Dynamics
13.1 Industry Trends and Evolution
13.2 Market Growth Drivers and Emerging Opportunities
13.3 Market Challenges, Risks, and Restraints
14 Key Findings in the Global Figurine Study
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
15.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Author Details
Table of Figures
List of Tables
Table 1. Global Figurine Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Table 2. Global Figurine Market Size Growth Rate by Sales Channel, 2020 VS 2024 VS 2031 (US$ Million)
Table 3. Global Figurine Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 4. Global Figurine Revenue by Region (2020-2025) & (US$ Million)
Table 5. Global Figurine Revenue by Region (2026-2031) & (US$ Million)
Table 6. Global Figurine Sales Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (K Units)
Table 7. Global Figurine Sales by Region (2020-2025) & (K Units)
Table 8. Global Figurine Sales by Region (2026-2031) & (K Units)
Table 9. Emerging Market Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 10. Global Figurine Sales by Manufacturers (2020-2025) & (K Units)
Table 11. Global Figurine Sales Share by Manufacturers (2020-2025)
Table 12. Global Figurine Revenue by Manufacturers (2020-2025) & (US$ Million)
Table 13. Global Figurine Revenue Market Share by Manufacturers (2020-2025)
Table 14. Global Key Manufacturers’Ranking Shift (2023 vs. 2024) (Based on Revenue)
Table 15. Global Figurine by Manufacturer Tier (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Figurine as of 2024)
Table 16. Global Figurine Average Gross Margin (%) by Manufacturer (2020 VS 2024)
Table 17. Global Figurine Average Selling Price (ASP) by Manufacturers (2020-2025) & (US$/Unit)
Table 18. Key Manufacturers Figurine Manufacturing Base and Headquarters
Table 19. Global Figurine Market Concentration Ratio (CR5 and HHI)
Table 20. Key Market Entrant/Exit (2020-2024) – Drivers & Impact Analysis
Table 21. Key Mergers & Acquisitions, Expansion Plans, R&D Investment
Table 22. Global Figurine Sales by Type (2020-2025) & (K Units)
Table 23. Global Figurine Sales by Type (2026-2031) & (K Units)
Table 24. Global Figurine Revenue by Type (2020-2025) & (US$ Million)
Table 25. Global Figurine Revenue by Type (2026-2031) & (US$ Million)
Table 26. Global Figurine ASP by Type (2020-2031) & (US$/Unit)
Table 27. Technical Specifications by Key Product Type
Table 28. Global Figurine Sales by Sales Channel (2020-2025) & (K Units)
Table 29. Global Figurine Sales by Sales Channel (2026-2031) & (K Units)
Table 30. Figurine High-Growth Sectors Demand CAGR (2024-2031)
Table 31. Global Figurine Revenue by Sales Channel (2020-2025) & (US$ Million)
Table 32. Global Figurine Revenue by Sales Channel (2026-2031) & (US$ Million)
Table 33. Global Figurine ASP by Sales Channel (2020-2031) & (US$/Unit)
Table 34. Top Customers by Region
Table 35. Top Customers by Sales Channel
Table 36. North America Figurine Growth Accelerators and Market Barriers
Table 37. North America Figurine Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 38. North America Figurine Sales (K Units) by Country (2020 VS 2024 VS 2031)
Table 39. Europe Figurine Growth Accelerators and Market Barriers
Table 40. Europe Figurine Revenue Grow Rate (CAGR) by Country: 2020 VS 2024 VS 2031 (US$ Million)
Table 41. Europe Figurine Sales (K Units) by Country (2020 VS 2024 VS 2031)
Table 42. Asia-Pacific Figurine Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 43. Asia-Pacific Figurine Sales (K Units) by Country (2020 VS 2024 VS 2031)
Table 44. Asia-Pacific Figurine Growth Accelerators and Market Barriers
Table 45. Southeast Asia Figurine Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 46. Central and South America Figurine Investment Opportunities and Key Challenges
Table 47. Central and South America Figurine Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 48. Middle East and Africa Figurine Investment Opportunities and Key Challenges
Table 49. Middle East and Africa Figurine Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 50. Bandai Corporation Information
Table 51. Bandai Description and Major Businesses
Table 52. Bandai Product Models, Descriptions and Specifications
Table 53. Bandai Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 54. Bandai Sales Value Proportion by Product in 2024
Table 55. Bandai Sales Value Proportion by Sales Channel in 2024
Table 56. Bandai Sales Value Proportion by Geographic Area in 2024
Table 57. Bandai Figurine SWOT Analysis
Table 58. Bandai Recent Developments
Table 59. Funko Corporation Information
Table 60. Funko Description and Major Businesses
Table 61. Funko Product Models, Descriptions and Specifications
Table 62. Funko Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 63. Funko Sales Value Proportion by Product in 2024
Table 64. Funko Sales Value Proportion by Sales Channel in 2024
Table 65. Funko Sales Value Proportion by Geographic Area in 2024
Table 66. Funko Figurine SWOT Analysis
Table 67. Funko Recent Developments
Table 68. Good Smile Company Corporation Information
Table 69. Good Smile Company Description and Major Businesses
Table 70. Good Smile Company Product Models, Descriptions and Specifications
Table 71. Good Smile Company Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 72. Good Smile Company Sales Value Proportion by Product in 2024
Table 73. Good Smile Company Sales Value Proportion by Sales Channel in 2024
Table 74. Good Smile Company Sales Value Proportion by Geographic Area in 2024
Table 75. Good Smile Company Figurine SWOT Analysis
Table 76. Good Smile Company Recent Developments
Table 77. POP MART Corporation Information
Table 78. POP MART Description and Major Businesses
Table 79. POP MART Product Models, Descriptions and Specifications
Table 80. POP MART Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 81. POP MART Sales Value Proportion by Product in 2024
Table 82. POP MART Sales Value Proportion by Sales Channel in 2024
Table 83. POP MART Sales Value Proportion by Geographic Area in 2024
Table 84. POP MART Figurine SWOT Analysis
Table 85. POP MART Recent Developments
Table 86. Mattel Corporation Information
Table 87. Mattel Description and Major Businesses
Table 88. Mattel Product Models, Descriptions and Specifications
Table 89. Mattel Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 90. Mattel Sales Value Proportion by Product in 2024
Table 91. Mattel Sales Value Proportion by Sales Channel in 2024
Table 92. Mattel Sales Value Proportion by Geographic Area in 2024
Table 93. Mattel Figurine SWOT Analysis
Table 94. Mattel Recent Developments
Table 95. Hasbro Corporation Information
Table 96. Hasbro Description and Major Businesses
Table 97. Hasbro Product Models, Descriptions and Specifications
Table 98. Hasbro Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 99. Hasbro Recent Developments
Table 100. Hot Toys Corporation Information
Table 101. Hot Toys Description and Major Businesses
Table 102. Hot Toys Product Models, Descriptions and Specifications
Table 103. Hot Toys Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 104. Hot Toys Recent Developments
Table 105. Max Factory Corporation Information
Table 106. Max Factory Description and Major Businesses
Table 107. Max Factory Product Models, Descriptions and Specifications
Table 108. Max Factory Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 109. Max Factory Recent Developments
Table 110. Sideshow Collectibles Corporation Information
Table 111. Sideshow Collectibles Description and Major Businesses
Table 112. Sideshow Collectibles Product Models, Descriptions and Specifications
Table 113. Sideshow Collectibles Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 114. Sideshow Collectibles Recent Developments
Table 115. Kotobukiya Corporation Information
Table 116. Kotobukiya Description and Major Businesses
Table 117. Kotobukiya Product Models, Descriptions and Specifications
Table 118. Kotobukiya Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 119. Kotobukiya Recent Developments
Table 120. Kaiyodo Corporation Information
Table 121. Kaiyodo Description and Major Businesses
Table 122. Kaiyodo Product Models, Descriptions and Specifications
Table 123. Kaiyodo Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 124. Kaiyodo Recent Developments
Table 125. Aniplex Corporation Information
Table 126. Aniplex Description and Major Businesses
Table 127. Aniplex Product Models, Descriptions and Specifications
Table 128. Aniplex Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 129. Aniplex Recent Developments
Table 130. Alter Corporation Information
Table 131. Alter Description and Major Businesses
Table 132. Alter Product Models, Descriptions and Specifications
Table 133. Alter Sales (K Units), Revenue (US$ Million), Price (US$/Unit) and Gross Margin (2020-2025)
Table 134. Alter Recent Developments
Table 135. Key Raw Materials Distribution
Table 136. Raw Materials Key Suppliers
Table 137. Critical Raw Material Supplier Concentration (2024) & Risk Index
Table 138. Milestones in Production Technology Evolution
Table 139. Distributors List
Table 140. Market Trends and Market Evolution
Table 141. Market Drivers and Opportunities
Table 142. Market Challenges, Risks, and Restraints
Table 143. Research Programs/Design for This Report
Table 144. Key Data Information from Secondary Sources
Table 145. Key Data Information from Primary Sources
List of Figures
Figure 1. Figurine Product Picture
Figure 2. Global Figurine Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Figure 3. PVC Product Picture
Figure 4. Resin Product Picture
Figure 5. Others Product Picture
Figure 6. Global Figurine Market Size Growth Rate by Sales Channel, 2020 VS 2024 VS 2031 (US$ Million)
Figure 7. Offline Sales
Figure 8. Online Sales
Figure 9. Figurine Report Years Considered
Figure 10. Global Figurine Revenue, (US$ Million), 2020 VS 2024 VS 2031
Figure 11. Global Figurine Revenue (2020-2031) & (US$ Million)
Figure 12. Global Figurine Revenue (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Figure 13. Global Figurine Revenue Market Share by Region (2020-2031)
Figure 14. Global Figurine Sales (2020-2031) & (K Units)
Figure 15. Global Figurine Sales (CAGR) by Region (2020-2031) (K Units)
Figure 16. Global Figurine Sales Market Share by Region (2020-2031)
Figure 17. Top 5 and Top 10 Manufacturers Figurine Sales Volume Market Share in 2024
Figure 18. Global Figurine Revenue Market Share Ranking (2024)
Figure 19. Tier Distribution by Revenue Contribution (2020 VS 2024)
Figure 20. PVC Revenue Market Share by Manufacturer in 2024
Figure 21. Resin Revenue Market Share by Manufacturer in 2024
Figure 22. Others Revenue Market Share by Manufacturer in 2024
Figure 23. Global Figurine Sales Market Share by Type (2020-2031)
Figure 24. Global Figurine Revenue Market Share by Type (2020-2031)
Figure 25. Global Figurine Sales Market Share by Sales Channel (2020-2031)
Figure 26. Global Figurine Revenue Market Share by Sales Channel (2020-2031)
Figure 27. North America Figurine Sales YoY (2020-2031) & (K Units)
Figure 28. North America Figurine Revenue YoY (2020-2031) & (US$ Million)
Figure 29. North America Top 5 Manufacturers Figurine Sales Revenue (US$ Million) in 2024
Figure 30. North America Figurine Sales Volume (K Units) by Type (2020- 2031)
Figure 31. North America Figurine Sales Revenue (US$ Million) by Type (2020 - 2031)
Figure 32. North America Figurine Sales Volume (K Units) by Sales Channel (2020-2031)
Figure 33. North America Figurine Sales Revenue (US$ Million) by Sales Channel (2020-2031)
Figure 34. US Figurine Revenue (2020-2031) & (US$ Million)
Figure 35. Canada Figurine Revenue (2020-2031) & (US$ Million)
Figure 36. Mexico Figurine Revenue (2020-2031) & (US$ Million)
Figure 37. Europe Figurine Sales YoY (2020-2031) & (K Units)
Figure 38. Europe Figurine Revenue YoY (2020-2031) & (US$ Million)
Figure 39. Europe Top 5 Manufacturers Figurine Sales Revenue (US$ Million) in 2024
Figure 40. Europe Figurine Sales Volume (K Units) by Type (2020-2031)
Figure 41. Europe Figurine Sales Revenue (US$ Million) by Type (2020-2031)
Figure 42. Europe Figurine Sales Volume (K Units) by Sales Channel (2020-2031)
Figure 43. Europe Figurine Sales Revenue (US$ Million) by Sales Channel (2020-2031)
Figure 44. Germany Figurine Revenue (2020-2031) & (US$ Million)
Figure 45. France Figurine Revenue (2020-2031) & (US$ Million)
Figure 46. U.K. Figurine Revenue (2020-2031) & (US$ Million)
Figure 47. Italy Figurine Revenue (2020-2031) & (US$ Million)
Figure 48. Russia Figurine Revenue (2020-2031) & (US$ Million)
Figure 49. Asia-Pacific Figurine Sales YoY (2020-2031) & (K Units)
Figure 50. Asia-Pacific Figurine Revenue YoY (2020-2031) & (US$ Million)
Figure 51. Asia-Pacific Top 8 Manufacturers Figurine Sales Revenue (US$ Million) in 2024
Figure 52. Asia-Pacific Figurine Sales Volume (K Units) by Type (2020- 2031)
Figure 53. Asia-Pacific Figurine Sales Revenue (US$ Million) by Type (2020- 2031)
Figure 54. Asia-Pacific Figurine Sales Volume (K Units) by Sales Channel (2020-2031)
Figure 55. Asia-Pacific Figurine Sales Revenue (US$ Million) by Sales Channel (2020-2031)
Figure 56. Indonesia Figurine Revenue (2020-2031) & (US$ Million)
Figure 57. Japan Figurine Revenue (2020-2031) & (US$ Million)
Figure 58. South Korea Figurine Revenue (2020-2031) & (US$ Million)
Figure 59. China Taiwan Figurine Revenue (2020-2031) & (US$ Million)
Figure 60. India Figurine Revenue (2020-2031) & (US$ Million)
Figure 61. Central and South America Figurine Sales YoY (2020-2031) & (K Units)
Figure 62. Central and South America Figurine Revenue YoY (2020-2031) & (US$ Million)
Figure 63. Central and South America Top 5 Manufacturers Figurine Sales Revenue (US$ Million) in 2024
Figure 64. Central and South America Figurine Sales Volume (K Units) by Type (2021-2031)
Figure 65. Central and South America Figurine Sales Revenue (US$ Million) by Type (2020-2031)
Figure 66. Central and South America Figurine Sales Volume (K Units) by Sales Channel (2020-2031)
Figure 67. Central and South America Figurine Sales Revenue (US$ Million) by Sales Channel (2020-2031)
Figure 68. Brazil Figurine Revenue (2020-2025) & (US$ Million)
Figure 69. Argentina Figurine Revenue (2020-2025) & (US$ Million)
Figure 70. Middle East, and Africa Figurine Sales YoY (2020-2031) & (K Units)
Figure 71. Middle East and Africa Figurine Revenue YoY (2020-2031) & (US$ Million)
Figure 72. Middle East and Africa Top 5 Manufacturers Figurine Sales Revenue (US$ Million) in 2024
Figure 73. Middle East and Africa Figurine Sales Volume (K Units) by Type (2021-2031)
Figure 74. South America Figurine Sales Revenue (US$ Million) by Type (2020-2031)
Figure 75. Middle East and Africa Figurine Sales Volume (K Units) by Sales Channel (2020-2031)
Figure 76. Middle East and Africa Figurine Sales Revenue (US$ Million) by Sales Channel (2020-2031)
Figure 77. GCC Countries Figurine Revenue (2020-2025) & (US$ Million)
Figure 78. Turkey Figurine Revenue (2020-2025) & (US$ Million)
Figure 79. Egypt Figurine Revenue (2020-2025) & (US$ Million)
Figure 80. South Africa Figurine Revenue (2020-2025) & (US$ Million)
Figure 81. Figurine Industry Chain Mapping
Figure 82. Regional Figurine Manufacturing Base Distribution (%)
Figure 83. Global Figurine Production Market Share by Region (2020-2031)
Figure 84. Figurine Production Process
Figure 85. Regional Figurine Production Cost Structure
Figure 86. Channels of Distribution (Direct Vs Distribution)
Figure 87. Bottom-up and Top-down Approaches for This Report
Figure 88. Data Triangulation
Figure 89. Key Executives InterviewedDescription
The global Figurine market is projected to grow from US$ 7894 million in 2024 to US$ 15190 million by 2031, at a CAGR of 9.9% (2025-2031), driven by critical product segments and diverse end‑use applications, while evolving U.S. tariff policies introduce trade‑cost volatility and supply‑chain uncertainty.
A figurine (a diminutive form of the word figure) or statuette, is a small, three-dimensional sculpture that represents a human, deity or animal, or, in practice, a pair or small group of them. Figurines have been made in many media, with clay, metal, wood, glass, and today plastic or resin the most significant.
These figures are often associated with popular franchises such as superheroes like Batman or Spider-Man, characters from science fiction or fantasy series like Star Wars or Lord of the Rings, or even historical or military figures. Some figures are highly collectible and are often marketed to both children and adult collectors.
Global core manufacturers of Figurine include Bandai, Funko, Good Smile Company, POP MART and Mattel. Asia-Pacific is the largest consumption region, accounting for approximately 39% of the global market.In terms of sales channel, the largest is offline sales, with a share of approximately 79%.
Report Includes:
This definitive report equips CEOs, marketing directors, and investors with a 360° view of the global Figurine market, seamlessly integrating production and sales performance across the value chain. It analyzes historical sales volume and revenue sales data (2020–2024) and delivers forecasts through 2031, illuminating demand trends and growth drivers.
By segmenting the market by Type and by Sales Channel, the study quantifies volume and value, growth rates, technical innovations, niche opportunities, and substitution risks, and analyzes downstream customers distribution pattern.
Granular regional insights cover five major markets—North America, Europe, APAC, South America, and MEA—with in‑depth analysis of 20+ countries. Each region’s dominant products, competitive landscape, and downstream demand trends are clearly detailed.
Critical competitive intelligence profiles manufacturers—sales volume, revenue, margins, pricing strategies, and major customers—and dissects the top-player positioning across product lines, applications, and regions to reveal strategic strengths.
A concise supply‑chain overview maps upstream suppliers, manufacturing technologies, cost structures, and distribution dynamics to identify strategic gaps and unmet demand.
Market Segmentation
Chapter Outline
Chapter 1: Defines the Figurine study scope, segments the market by Type and by Sales Channel, etc, highlights segment size and growth potential.
Chapter 2: Offers current market state, projects global revenue and sales to 2031, pinpointing high consumption regions and emerging market catalysts
Chapter 3: Dissects the manufacturer landscape—ranks by volume and revenue, analyzes profitability and pricing, maps production bases, details manufacturer performance by product type and evaluates concentration alongside M&A moves.
Chapter 4: Unlocks high margin product segments—compares sales, revenue, ASP, and technology differentiators, highlighting growth niches and substitution risks
Chapter 5: Targets downstream market opportunities—evaluates sales, revenue, and pricing by Sales Channel, identifies emerging use cases, and profiles leading customers by region and by Sales Channel.
Chapter 6: North America—breaks down sales and revenue by Type, by Sales Channel and country, profiles key manufacturers and assesses growth drivers and barriers.
Chapter 7: Europe—analyses regional sales, revenue and market by Type, by Sales Channel and manufacturers, flagging drivers and barriers.
Chapter 8: Asia Pacific—quantifies sales and revenue by Type, by Sales Channel, and region/country, profiles top manufacturers, and uncovers high potential expansion areas.
Chapter 9: Central & South America—measures sales and revenue by Type, by Sales Channel, and country, profiles top manufacturers, and identifies investment opportunities and challenges.
Chapter 10: Middle East and Africa—evaluates sales and revenue by Type, by Sales Channel, and country, profiles key manufacturers, and outlines investment prospects and market hurdles
Chapter 11: Profiles manufacturers in depth—details product specs, sales, revenue, margins; Top manufactures 2024 sales breakdowns by Product type, by Sales Channel, by sales region SWOT analysis, and recent strategic developments.
Chapter 12: Supply chain—analyses upstream raw materials and suppliers, manufacturing footprint, regional production and cost, regulatory and technology, plus downstream channels and distributor roles.
Chapter 13: Market dynamics—explores drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 15: Actionable conclusions and strategic recommendations.
Why This Report:
Beyond standard market data, this analysis provides a clear profitability roadmap—empowering you to:
Allocate capital strategically to high growth regions (Chapters 6–10) and margin rich segments (Chapter 5).
Negotiate from strength with suppliers (Chapter 12) and customers (Chapter5) using cost and demand intelligence.
Outmaneuver competitors with granular insights into their operations, margins, and strategies (Chapters 3 and 11).
Secure your supply chain against disruptions through upstream and downstream visibility (Chapters 12 and 13).
Leverage this 360° intelligence to turn market complexity into actionable competitive advantage.
Related Reports
The global Figurine market was valued at US$ 7.06 million in 2023 and is anticipated to reach US$ 13.94 billion by 2030, witnessing a CAGR of 10.10% during the forecast period 2024-2030.
Published: 2024-04-13
Pages: 103
USD 2900.00
(Single User License)
A figurine (a diminutive form of the word figure) or statuette, is a small, three-dimensional sculpture that represents a human, deity or animal, or, in practice, a pair or small group of them. Figurines have been made in many media, with clay, metal, wood, glass, and today plastic or resin the most significant.
Published: 2024-04-28
Pages: 148
USD 4900.00
(Single User License)
A figurine (a diminutive form of the word figure) or statuette, is a small, three-dimensional sculpture that represents a human, deity or animal, or, in practice, a pair or small group of them. Figurines have been made in many media, with clay, metal, wood, glass, and today plastic or resin the most significant.
Published: 2024-04-28
Pages: 129
USD 3950.00
(Single User License)
A figurine (a diminutive form of the word figure) or statuette, is a small, three-dimensional sculpture that represents a human, deity or animal, or, in practice, a pair or small group of them. Figurines have been made in many media, with clay, metal, wood, glass, and today plastic or resin the most significant.
Published: 2024-04-28
Pages: 125
USD 4350.00
(Single User License)
The global market for Figurine was valued at US$ 7894 million in the year 2024 and is projected to reach a revised size of US$ 15190 million by 2031, growing at a CAGR of 9.9% during the forecast period.
Published: 2025-01-19
Pages: 93
USD 2900.00
(Single User License)
The global market for Figurine was estimated to be worth US$ 7894 million in 2024 and is forecast to a readjusted size of US$ 15190 million by 2031 with a CAGR of 9.9% during the forecast period 2025-2031.
Published: 2025-01-19
Pages: 126
USD 3950.00
(Single User License)
The global Figurine market size was US$ 7894 million in 2024 and is forecast to a readjusted size of US$ 15190 million by 2031 with a CAGR of 9.9% during the forecast period 2025-2031.
Published: 2025-09-10
Pages: 91
USD 4250.00
(Single User License)
The global market for Figurine was estimated to be worth US$ 8600 million in 2025 and is projected to reach US$ 16540 million, growing at a CAGR of 9.9% from 2026 to 2032.
Published: 2026-01-05
Pages: 129
USD 3950.00
(Single User License)
The global Figurine market was valued at US$ 8600 million in 2025 and is anticipated to reach US$ 16540 million by 2032, at a CAGR of 9.9% from 2026 to 2032.
Published: 2026-01-05
Pages: 119
USD 2900.00
(Single User License)
The global Figurine market size was US$ 8600 million in 2025 and is forecast to reach a readjusted size of US$ 16540 million by 2032 with a CAGR of 9.9% during the forecast period 2026-2032.
Published: 2026-01-05
Pages: 100
USD 4250.00
(Single User License)
USD 4900.00
USD 7350.00
USD 9800.00
Add to Cart
Buy Now
Competition
Key players, new entrants,acquisitions, mergers and expansions,development trends and challenges.
Industry Analysis
Rawmaterial, application, product type, demand,supply,downstream, supply chain etc.
Market Size
Capacity, production, sales, revenue, price, cost etc.
Customized Information
We can offer customized survey and information to meet ourclient's need.
Fastest report delivery service
More than years of vast experience
Operation for 24 * 7 & 365 days
In-depth and comprehensive analysis
Professional and timely after-sales service
Owns large database