Reports

Industry Research Reports

Global Mattress Market Insights, Forecast to 2031

Global Mattress Market Insights, Forecast to 2031

Industry: Consumer Goods

Published Date: 2025-04-09

Pages: 190 Pages

Report ld: 4702630

application for samples

Request Sample

Custom reports

Customized Report

  • Description selected
  • Table of Contents selected
  • Table of Figures selected
  • Related Reports selected
  • PDFPDF Downloadselected
  • Description selected
  • Table of Contents selected
  • Table of Figures selected
  • Related Reports selected
  • PDFPDF Downloadselected

Mattress Market Size(US$)

den_QYR1
cagr

CAGR 2025-2031

4%

marketSize

Market Size,2031

USD 55,950

Million

Market Snapshot

Market Size in 2025 (Value)
US$ 44,220 million
Market Forecast in 2031(Value)
US$ 55,950 million
CAGR
4%
Years Considered
2020-2031
Base Year
2025
Forecast Period
2025-2031

Source: Secondary research, interviews with experts, and QYResearch analysis

The global Mattress market is projected to grow from US$ 44220 million in 2025 to US$ 55950 million by 2031, at a Compound Annual Growth Rate (CAGR) of 4.0% during the forecast period.

A mattress is a large, rectangular piece of padding or cushioning material designed to provide support and comfort for sleeping. It is typically placed on a bed frame or platform and is used for resting or sleeping. Mattresses are made from various materials, such as memory foam, innerspring coils, latex, or a combination of these, and can vary in firmness, thickness, and texture.

The mattress market refers to the global industry involved in the design, manufacturing, distribution, and retail of mattresses. It is a multi-billion-dollar industry that serves both residential and commercial markets, including retail stores, e-commerce, and specialty stores. The mattress market has seen significant growth, driven by factors such as the rising awareness of sleep health, technological advancements in mattress materials, and changing consumer preferences. Companies like Casper, Purple, and Tuft & Needle have disrupted the market by cutting out middlemen and offering mattresses directly to consumers online, often with risk-free trial periods. As more people become aware of the importance of sleep for overall health, demand for high-quality, ergonomically designed mattresses is increasing. Consumers are becoming more environmentally conscious, leading to increased demand for eco-friendly mattresses made from organic or recycled materials like natural latex and organic cotton. Some brands have introduced mattresses equipped with technology, including sensors to monitor sleep patterns, adjust firmness, or regulate temperature. Adjustable firmness levels are becoming more popular, with many brands offering mattresses that can be tailored to individual comfort preferences. The global mattress market has seen consistent growth, with increasing demand driven by rising disposable incomes, urbanization, and more awareness about the importance of good sleep. The market is expanding in emerging economies like China and India, where rising middle-class populations and improving standards of living are boosting demand for quality sleep products. Innovation in materials (like memory foam, gel-infused foam, and cooling technology) and the integration of smart features (such as sleep-tracking and adjustable firmness) are creating new opportunities in the market.

In terms of consumption side, this report focuses on the sales of Mattress by region (region level and country level), by company, by Type and by Application. from 2020 to 2025 and forecast to 2031.

This report presents an overview of global market for Mattress, capacity, output, revenue and price. Analyses of the global market trends, with historic market revenue/sales data for 2020 - 2025, estimates for 2025, and projections of CAGR through 2031.

This report researches the key producers of Mattress, also provides the consumption of main regions and countries. Highlights of the upcoming market potential for Mattress, and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Mattress sales, revenue, market share and industry ranking of main manufacturers, data from 2020 to 2025. Identification of the major stakeholders in the global Mattress market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by Type and by Application, sales, revenue, and price, from 2020 to 2031. Evaluation and forecast the market size for Mattress sales, projected growth trends, production technology, application and end-user industry.

Descriptive company profiles of the major global players, including Serta Simmons Bedding, Tempur Sealy International, Sleep Number, Hilding Anders, Corsicana, Ruf-Betten, Recticel, Derucci, Sleemon, MLILY, etc.

MARKET SEGMENTATION

By Company

  • Serta Simmons Bedding
  • Tempur Sealy International
  • Sleep Number
  • Hilding Anders
  • Corsicana
  • Ruf-Betten
  • Recticel
  • Derucci
  • Sleemon
  • MLILY
  • Therapedic
  • Ashley
  • Breckle
  • King Koil
  • Pikolin
  • Mengshen
  • Lianle
  • Airland
  • Sinomax
  • Silentnight
  • Magniflex
  • Sherwood
  • Restonic

Consumption by Region

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • South Korea
    • Southeast Asia
    • India
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Netherlands
    • Nordic Countries
    • Rest of Europe
  • Latin America
    • Mexico
    • Brazil
    • Rest of Latin America
  • Middle East & Africa
    • Turkey
    • Saudi Arabia
    • UAE
    • Rest of MEA

Segment by Type

  • Innerspring
  • Foam
  • Latex
  • Others

Segment by Application

  • Private Households
  • Hotels
  • Hospitals
  • Others

biaoTi CHAPTER OUTLINE

marn_i1

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, and by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

marn_i1

Chapter 2: Sales (consumption), revenue of Mattress in global, regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.

marn_i1

Chapter 3: Detailed analysis of Mattress manufacturers competitive landscape, price, sales, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.

marn_i1

Chapter 4: Provides the analysis of various market segments by Type, covering the sales, revenue, average price, and development potential of each market segment, to help readers find the blue ocean market in different market segments.

marn_i1

Chapter 5: Provides the analysis of various market segments by Application, covering the sales, revenue, average price, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

marn_i1

Chapter 6: North America (US & Canada) by Type, by Application and by country, sales, and revenue for each segment.

marn_i1

Chapter 7: Europe by Type, by Application and by country, sales, and revenue for each segment.

marn_i1

Chapter 8: China by Type, and by Application, sales, and revenue for each segment.

marn_i1

Chapter 9: Asia (excluding China) by Type, by Application and by region, sales, and revenue for each segment.

marn_i1

Chapter 10: Middle East, Africa, and Latin America by Type, by Application and by country, sales, and revenue for each segment.

marn_i1

Chapter 11: Provides profiles of key manufacturers, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Mattress sales, revenue, price, gross margin, and recent development, etc.

marn_i1

Chapter 12: Analysis of industrial chain, sales channel, key raw materials, distributors and customers.

marn_i1

Chapter 13: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.

marn_i1

Chapter 14: The main points and conclusions of the report.

biaoTi QYRESEARCH'S STRENGTHS

Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Compound Chocolate value chain, addressing:

Market entry risks/opportunities by region
Market entry risks/opportunities by region

We identify regional market threats and growth prospects to guide your overseas layout.

den_ic6
Product mix optimization based on local practices
Product mix optimization based on local practices

We adjust product portfolios in line with local consumption habits.

den_ic6
Competitor tactics in fragmented vs. consolidated markets
Competitor tactics in fragmented vs. consolidated markets

We unpack rivals’ operation strategies for scattered and highly concentrated industries.

den_ic6
Full Research Coverage
Full Research Coverage

We cover competition landscape, full supply chain and quantified market size data, and deliver tailor-made customized surveys to meet your unique business demands.

den_ic6
19 Years Industry Expertise
19 Years Industry Expertise

We own self-owned massive exclusive databases, backed by 19 years of global market research experience across thousands of sectors.

den_ic6
24/7 Fast Report Delivery
24/7 Fast Report Delivery

Our team operates 24 hours a day, 365 days a year, enabling ultra-fast report turnaround to respond to your research needs efficiently.

den_ic6
Localized Strategic Analysis
Localized Strategic Analysis

We integrate regional risk assessment, localized product optimization and competitor analysis to deliver actionable market strategies.

den_ic6
Market entry risks/opportunities by region
Market entry risks/opportunities by region

All data is cross-verified from multiple industry sources to deliver thorough, precise analysis that supports reliable corporate strategic decisions.

den_ic6
Market entry risks/opportunities by region
Market entry risks/opportunities by region

We provide responsive, dedicated after-sales support to resolve all follow-up inquiries about reports, data and industry interpretation.

den_ic6
den_biaoTiZhungShi

TABLE OF CONTENTS

muLu

1 Study Coverage

1.1 Mattress Product Introduction

1.2 Market by Type

1.2.1 Global Mattress Market Size Growth Rate by Type, 2020 VS 2024 VS 2031

1.2.2 Innerspring

1.2.3 Foam

1.2.4 Latex

1.2.5 Others

1.3 Market by Application

1.3.1 Global Mattress Market Size Growth Rate by Application, 2020 VS 2024 VS 2031

1.3.2 Private Households

1.3.3 Hotels

1.3.4 Hospitals

1.3.5 Others

1.4 Assumptions and Limitations

1.5 Study Objectives

1.6 Years Considered

muLu

2 Executive Summary

2.1 Global Mattress Revenue Estimates and Forecasts 2020-2031

2.2 Global Revenue by Region

2.2.1 Global Mattress Revenue by Region: 2020 VS 2024 VS 2031

2.2.2 Global Mattress Revenue by Region (2020-2031)

2.2.3 Global Mattress Revenue Market Share by Region (2020-2031)

2.3 Global Mattress Sales Estimates and Forecasts 2020-2031

2.4 Global Sales by Region

2.4.1 Global Mattress Sales by Region: 2020 VS 2024 VS 2031

2.4.2 Global Mattress Sales by Region (2020-2031)

2.4.3 Global Mattress Sales Market Share by Region (2020-2031)

2.5 US & Canada

2.6 Europe

2.7 China

2.8 Asia (excluding China)

2.9 Middle East, Africa and Latin America

muLu

3 Competition by Manufacturers

3.1 Global Sales by Manufacturers

3.1.1 Global Mattress Sales by Manufacturers (2020-2025)

3.1.2 Global Mattress Sales Market Share by Manufacturers (2020-2025)

3.1.3 Global Top 10 and Top 5 Largest Manufacturers of Mattress in 2024

3.2 Global Revenue by Manufacturers

3.2.1 Global Mattress Revenue by Manufacturers (2020-2025)

3.2.2 Global Mattress Revenue Market Share by Manufacturers (2020-2025)

3.2.3 Global Top 10 and Top 5 Companies by Mattress Revenue in 2024

3.3 Global Key Players of Mattress, Industry Ranking, 2023 VS 2024

3.4 Global Mattress Sales Price by Manufacturers (2020-2025)

3.5 Analysis of Competitive Landscape

3.5.1 Manufacturers Market Concentration Ratio (CR5 and HHI)

3.5.2 Global Mattress Market Share by Company Type (Tier 1, Tier 2, and Tier 3)

3.6 Global Key Manufacturers of Mattress, Manufacturing Base Distribution and Headquarters

3.7 Global Key Manufacturers of Mattress, Product Offered and Application

3.8 Global Key Manufacturers of Mattress, Date of Enter into This Industry

3.9 Mergers & Acquisitions, Expansion Plans

muLu

4 Market Size by Type

4.1 Global Sales by Type

4.1.1 Global Mattress Historical Sales by Type (2020-2025)

4.1.2 Global Mattress Forecasted Sales by Type (2026-2031)

4.1.3 Global Mattress Sales Market Share by Type (2020-2031)

4.2 Global Revenue by Type

4.2.1 Global Mattress Historical Revenue by Type (2020-2025)

4.2.2 Global Mattress Forecasted Revenue by Type (2026-2031)

4.2.3 Global Mattress Revenue Market Share by Type (2020-2031)

4.3 Global Price by Type

4.3.1 Global Mattress Price by Type (2020-2025)

4.3.2 Global Mattress Price Forecast by Type (2026-2031)

muLu

5 Market Size by Application

5.1 Global Sales by Application

5.1.1 Global Mattress Historical Sales by Application (2020-2025)

5.1.2 Global Mattress Forecasted Sales by Application (2026-2031)

5.1.3 Global Mattress Sales Market Share by Application (2020-2031)

5.2 Global Revenue by Application

5.2.1 Global Mattress Historical Revenue by Application (2020-2025)

5.2.2 Global Mattress Forecasted Revenue by Application (2026-2031)

5.2.3 Global Mattress Revenue Market Share by Application (2020-2031)

5.3 Global Price by Application

5.3.1 Global Mattress Price by Application (2020-2025)

5.3.2 Global Mattress Price Forecast by Application (2026-2031)

muLu

6 US & Canada

6.1 US & Canada Market Size by Type

6.1.1 US & Canada Mattress Sales by Type (2020-2031)

6.1.2 US & Canada Mattress Revenue by Type (2020-2031)

6.2 US & Canada Market Size by Application

6.2.1 US & Canada Mattress Sales by Application (2020-2031)

6.2.2 US & Canada Mattress Revenue by Application (2020-2031)

6.3 US & Canada Market Size by Country

6.3.1 US & Canada Mattress Revenue by Country: 2020 VS 2024 VS 2031

6.3.2 US & Canada Mattress Revenue by Country (2020-2031)

6.3.3 US & Canada Mattress Sales by Country (2020-2031)

6.3.4 US

6.3.5 Canada

muLu

7 Europe

7.1 Europe Market Size by Type

7.1.1 Europe Mattress Sales by Type (2020-2031)

7.1.2 Europe Mattress Revenue by Type (2020-2031)

7.2 Europe Market Size by Application

7.2.1 Europe Mattress Sales by Application (2020-2031)

7.2.2 Europe Mattress Revenue by Application (2020-2031)

7.3 Europe Market Size by Country

7.3.1 Europe Mattress Revenue by Country: 2020 VS 2024 VS 2031

7.3.2 Europe Mattress Sales by Country (2020-2031)

7.3.3 Europe Mattress Revenue by Country (2020-2031)

7.3.4 Germany

7.3.5 France

7.3.6 U.K.

7.3.7 Italy

7.3.8 Russia

muLu

8 China

8.1 China Market Size by Type

8.1.1 China Mattress Sales by Type (2020-2031)

8.1.2 China Mattress Revenue by Type (2020-2031)

8.2 China Market Size by Application

8.2.1 China Mattress Sales by Application (2020-2031)

8.2.2 China Mattress Revenue by Application (2020-2031)

muLu

9 Asia (excluding China)

9.1 Asia Market Size by Type

9.1.1 Asia Mattress Sales by Type (2020-2031)

9.1.2 Asia Mattress Revenue by Type (2020-2031)

9.2 Asia Market Size by Application

9.2.1 Asia Mattress Sales by Application (2020-2031)

9.2.2 Asia Mattress Revenue by Application (2020-2031)

9.3 Asia Market Size by Region

9.3.1 Asia Mattress Revenue by Region: 2020 VS 2024 VS 2031

9.3.2 Asia Mattress Revenue by Region (2020-2031)

9.3.3 Asia Mattress Sales by Region (2020-2031)

9.3.4 Japan

9.3.5 South Korea

9.3.6 China Taiwan

9.3.7 Southeast Asia

9.3.8 India

9.3.9 Australia

muLu

10 Middle East, Africa and Latin America

10.1 Middle East, Africa and Latin America Market Size by Type

10.1.1 Middle East, Africa and Latin America Mattress Sales by Type (2020-2031)

10.1.2 Middle East, Africa and Latin America Mattress Revenue by Type (2020-2031)

10.2 Middle East, Africa and Latin America Market Size by Application

10.2.1 Middle East, Africa and Latin America Mattress Sales by Application (2020-2031)

10.2.2 Middle East, Africa and Latin America Mattress Revenue by Application (2020-2031)

10.3 Middle East, Africa and Latin America Market Size by Country

10.3.1 Middle East, Africa and Latin America Mattress Revenue by Country: 2020 VS 2024 VS 2031

10.3.2 Middle East, Africa and Latin America Mattress Revenue by Country (2020-2031)

10.3.3 Middle East, Africa and Latin America Mattress Sales by Country (2020-2031)

10.3.4 Brazil

10.3.5 Mexico

10.3.6 Turkey

10.3.7 Israel

10.3.8 GCC Countries

muLu

11 Corporate Profile

11.1 Serta Simmons Bedding

11.1.1 Serta Simmons Bedding Company Information

11.1.2 Serta Simmons Bedding Overview

11.1.3 Serta Simmons Bedding Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.1.4 Serta Simmons Bedding Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.1.5 Serta Simmons Bedding Recent Developments

11.2 Tempur Sealy International

11.2.1 Tempur Sealy International Company Information

11.2.2 Tempur Sealy International Overview

11.2.3 Tempur Sealy International Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.2.4 Tempur Sealy International Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.2.5 Tempur Sealy International Recent Developments

11.3 Sleep Number

11.3.1 Sleep Number Company Information

11.3.2 Sleep Number Overview

11.3.3 Sleep Number Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.3.4 Sleep Number Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.3.5 Sleep Number Recent Developments

11.4 Hilding Anders

11.4.1 Hilding Anders Company Information

11.4.2 Hilding Anders Overview

11.4.3 Hilding Anders Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.4.4 Hilding Anders Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.4.5 Hilding Anders Recent Developments

11.5 Corsicana

11.5.1 Corsicana Company Information

11.5.2 Corsicana Overview

11.5.3 Corsicana Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.5.4 Corsicana Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.5.5 Corsicana Recent Developments

11.6 Ruf-Betten

11.6.1 Ruf-Betten Company Information

11.6.2 Ruf-Betten Overview

11.6.3 Ruf-Betten Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.6.4 Ruf-Betten Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.6.5 Ruf-Betten Recent Developments

11.7 Recticel

11.7.1 Recticel Company Information

11.7.2 Recticel Overview

11.7.3 Recticel Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.7.4 Recticel Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.7.5 Recticel Recent Developments

11.8 Derucci

11.8.1 Derucci Company Information

11.8.2 Derucci Overview

11.8.3 Derucci Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.8.4 Derucci Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.8.5 Derucci Recent Developments

11.9 Sleemon

11.9.1 Sleemon Company Information

11.9.2 Sleemon Overview

11.9.3 Sleemon Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.9.4 Sleemon Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.9.5 Sleemon Recent Developments

11.10 MLILY

11.10.1 MLILY Company Information

11.10.2 MLILY Overview

11.10.3 MLILY Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.10.4 MLILY Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.10.5 MLILY Recent Developments

11.11 Therapedic

11.11.1 Therapedic Company Information

11.11.2 Therapedic Overview

11.11.3 Therapedic Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.11.4 Therapedic Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.11.5 Therapedic Recent Developments

11.12 Ashley

11.12.1 Ashley Company Information

11.12.2 Ashley Overview

11.12.3 Ashley Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.12.4 Ashley Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.12.5 Ashley Recent Developments

11.13 Breckle

11.13.1 Breckle Company Information

11.13.2 Breckle Overview

11.13.3 Breckle Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.13.4 Breckle Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.13.5 Breckle Recent Developments

11.14 King Koil

11.14.1 King Koil Company Information

11.14.2 King Koil Overview

11.14.3 King Koil Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.14.4 King Koil Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.14.5 King Koil Recent Developments

11.15 Pikolin

11.15.1 Pikolin Company Information

11.15.2 Pikolin Overview

11.15.3 Pikolin Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.15.4 Pikolin Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.15.5 Pikolin Recent Developments

11.16 Mengshen

11.16.1 Mengshen Company Information

11.16.2 Mengshen Overview

11.16.3 Mengshen Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.16.4 Mengshen Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.16.5 Mengshen Recent Developments

11.17 Lianle

11.17.1 Lianle Company Information

11.17.2 Lianle Overview

11.17.3 Lianle Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.17.4 Lianle Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.17.5 Lianle Recent Developments

11.18 Airland

11.18.1 Airland Company Information

11.18.2 Airland Overview

11.18.3 Airland Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.18.4 Airland Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.18.5 Airland Recent Developments

11.19 Sinomax

11.19.1 Sinomax Company Information

11.19.2 Sinomax Overview

11.19.3 Sinomax Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.19.4 Sinomax Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.19.5 Sinomax Recent Developments

11.20 Silentnight

11.20.1 Silentnight Company Information

11.20.2 Silentnight Overview

11.20.3 Silentnight Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.20.4 Silentnight Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.20.5 Silentnight Recent Developments

11.21 Magniflex

11.21.1 Magniflex Company Information

11.21.2 Magniflex Overview

11.21.3 Magniflex Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.21.4 Magniflex Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.21.5 Magniflex Recent Developments

11.22 Sherwood

11.22.1 Sherwood Company Information

11.22.2 Sherwood Overview

11.22.3 Sherwood Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.22.4 Sherwood Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.22.5 Sherwood Recent Developments

11.23 Restonic

11.23.1 Restonic Company Information

11.23.2 Restonic Overview

11.23.3 Restonic Mattress Sales, Price, Revenue and Gross Margin (2020-2025)

11.23.4 Restonic Mattress Product Model Numbers, Pictures, Descriptions and Specifications

11.23.5 Restonic Recent Developments

muLu

12 Industry Chain and Sales Channels Analysis

12.1 Mattress Industry Chain Analysis

12.2 Mattress Key Raw Materials

12.2.1 Key Raw Materials

12.2.2 Raw Materials Key Suppliers

12.3 Mattress Production Mode & Process

12.4 Mattress Sales and Marketing

12.4.1 Mattress Sales Channels

12.4.2 Mattress Distributors

12.5 Mattress Customers

muLu

13 Mattress Market Dynamics

13.1 Mattress Industry Trends

13.2 Mattress Market Drivers

13.3 Mattress Market Challenges

13.4 Mattress Market Restraints

muLu

14 Key Findings in the Global Mattress Study

muLu

15 Appendix

15.1 Research Methodology

15.1.1 Methodology/Research Approach

15.1.1.1 Research Programs/Design

15.1.1.2 Market Size Estimation

15.1.1.3 Market Breakdown and Data Triangulation

15.1.2 Data Source

15.1.2.1 Secondary Sources

15.1.2.2 Primary Sources

15.2 Author Details

15.3 Disclaimer

den_biaoTiZhungShi

TABLE OF FIGURES

muLu

List of Tables

Table 1. Global Mattress Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Table 2. Major Manufacturers of Innerspring
Table 3. Major Manufacturers of Foam
Table 4. Major Manufacturers of Latex
Table 5. Major Manufacturers of Others
Table 6. Global Mattress Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Table 7. Global Mattress Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 8. Global Revenue by Region (2020-2025) & (US$ Million)
Table 9. Global Revenue Market Share by Region (2020-2031)
Table 10. Global Mattress Sales Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (K Units)
Table 11. Global Mattress Sales by Region (2020-2031) & (K Units)
Table 12. Global Sales Market Share by Region (2020-2031)
Table 13. Global Mattress Sales by Manufacturers (2020-2025) & (K Units)
Table 14. Global Mattress Sales Share by Manufacturers (2020-2025)
Table 15. Global Mattress Revenue by Manufacturers (2020-2025) & (US$ Million)
Table 16. Global Mattress Revenue Market Share by Manufacturers (2020-2025)
Table 17. Global Key Players of Mattress, Industry Ranking, 2023 VS 2024 VS 2024
Table 18. Mattress Price by Manufacturers (2020-2025) & (USD/Unit)
Table 19. Global Mattress Manufacturers Market Concentration Ratio (CR5 and HHI)
Table 20. Global Mattress by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mattress as of 2024)
Table 21. Global Key Manufacturers of Mattress, Manufacturing Base Distribution and Headquarters
Table 22. Global Key Manufacturers of Mattress, Product Offered and Application
Table 23. Global Key Manufacturers of Mattress, Date of Enter into This Industry
Table 24. Mergers & Acquisitions, Expansion Plans
Table 25. Global Mattress Sales by Type (2020-2025) & (K Units)
Table 26. Global Mattress Sales by Type (2026-2031) & (K Units)
Table 27. Global Sales Share by Type (2020-2031)
Table 28. Global Mattress Revenue by Type (2020-2025) & (US$ Million)
Table 29. Global Mattress Revenue by Type (2026-2031) & (US$ Million)
Table 30. Global Revenue Share by Type (2020-2031)
Table 31. Mattress Price by Type (2020-2025) & (USD/Unit)
Table 32. Global Mattress Price Forecast by Type (2026-2031) & (USD/Unit)
Table 33. Global Mattress Sales by Application (2020-2025) & (K Units)
Table 34. Global Mattress Sales by Application (2026-2031) & (K Units)
Table 35. Global Sales Share by Application (2020-2031)
Table 36. Global Mattress Revenue by Application (2020-2025) & (US$ Million)
Table 37. Global Mattress Revenue by Application (2026-2031) & (US$ Million)
Table 38. Global Revenue Share by Application (2020-2031)
Table 39. Mattress Price by Application (2020-2025) & (USD/Unit)
Table 40. Global Mattress Price Forecast by Application (2026-2031) & (USD/Unit)
Table 41. US & Canada Sales by Type (2020-2031) & (K Units)
Table 42. US & Canada Revenue by Type (2020-2031) & (US$ Million)
Table 43. US & Canada Sales by Application (2020-2031) & (K Units)
Table 44. US & Canada Revenue by Application (2020-2031) & (US$ Million)
Table 45. US & Canada Mattress Revenue Grow Rate (CAGR) by Country: 2020 VS 2024 VS 2031 (US$ Million)
Table 46. US & Canada Revenue by Country (2020-2031) & (US$ Million)
Table 47. US & Canada Sales by Country (2020-2031) & (K Units)
Table 48. Europe Sales by Type (2020-2031) & (K Units)
Table 49. Europe Revenue by Type (2020-2031) & (US$ Million)
Table 50. Europe Sales by Application (2020-2031) & (K Units)
Table 51. Europe Revenue by Application (2020-2031) & (US$ Million)
Table 52. Europe Mattress Revenue Grow Rate (CAGR) by Country: 2020 VS 2024 VS 2031 (US$ Million)
Table 53. Europe Sales by Country (2020-2031) & (K Units)
Table 54. Europe Revenue by Country (2020-2031) & (US$ Million)
Table 55. China Sales by Type (2020-2031) & (K Units)
Table 56. China Revenue by Type (2020-2031) & (US$ Million)
Table 57. China Sales by Application (2020-2031) & (K Units)
Table 58. China Revenue by Application (2020-2031) & (US$ Million)
Table 59. Asia Sales by Type (2020-2031) & (K Units)
Table 60. Asia Revenue by Type (2020-2031) & (US$ Million)
Table 61. Asia Sales by Application (2020-2031) & (K Units)
Table 62. Asia Revenue by Application (2020-2031) & (US$ Million)
Table 63. Asia Mattress Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 64. Asia Revenue by Region (2020-2031) & (US$ Million)
Table 65. Asia Sales by Region (2020-2031) & (K Units)
Table 66. Middle East, Africa and Latin America Sales by Type (2020-2031) & (K Units)
Table 67. Middle East, Africa and Latin America Revenue by Type (2020-2031) & (US$ Million)
Table 68. Middle East, Africa and Latin America Sales by Application (2020-2031) & (K Units)
Table 69. Middle East, Africa and Latin America Revenue by Application (2020-2031) & (US$ Million)
Table 70. Middle East, Africa and Latin America Mattress Revenue Grow Rate (CAGR) by Country: 2020 VS 2024 VS 2031 (US$ Million)
Table 71. Middle East, Africa and Latin America Revenue by Country (2020-2031) & (US$ Million)
Table 72. Middle East, Africa and Latin America Sales by Country (2020-2031) & (K Units)
Table 73. Serta Simmons Bedding Company Information
Table 74. Serta Simmons Bedding Description and Major Businesses
Table 75. Serta Simmons Bedding Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 76. Serta Simmons Bedding Product Model Numbers, Pictures, Descriptions and Specifications
Table 77. Serta Simmons Bedding Recent Developments
Table 78. Tempur Sealy International Company Information
Table 79. Tempur Sealy International Description and Major Businesses
Table 80. Tempur Sealy International Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 81. Tempur Sealy International Product Model Numbers, Pictures, Descriptions and Specifications
Table 82. Tempur Sealy International Recent Developments
Table 83. Sleep Number Company Information
Table 84. Sleep Number Description and Major Businesses
Table 85. Sleep Number Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 86. Sleep Number Product Model Numbers, Pictures, Descriptions and Specifications
Table 87. Sleep Number Recent Developments
Table 88. Hilding Anders Company Information
Table 89. Hilding Anders Description and Major Businesses
Table 90. Hilding Anders Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 91. Hilding Anders Product Model Numbers, Pictures, Descriptions and Specifications
Table 92. Hilding Anders Recent Developments
Table 93. Corsicana Company Information
Table 94. Corsicana Description and Major Businesses
Table 95. Corsicana Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 96. Corsicana Product Model Numbers, Pictures, Descriptions and Specifications
Table 97. Corsicana Recent Developments
Table 98. Ruf-Betten Company Information
Table 99. Ruf-Betten Description and Major Businesses
Table 100. Ruf-Betten Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 101. Ruf-Betten Product Model Numbers, Pictures, Descriptions and Specifications
Table 102. Ruf-Betten Recent Developments
Table 103. Recticel Company Information
Table 104. Recticel Description and Major Businesses
Table 105. Recticel Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 106. Recticel Product Model Numbers, Pictures, Descriptions and Specifications
Table 107. Recticel Recent Developments
Table 108. Derucci Company Information
Table 109. Derucci Description and Major Businesses
Table 110. Derucci Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 111. Derucci Product Model Numbers, Pictures, Descriptions and Specifications
Table 112. Derucci Recent Developments
Table 113. Sleemon Company Information
Table 114. Sleemon Description and Major Businesses
Table 115. Sleemon Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 116. Sleemon Product Model Numbers, Pictures, Descriptions and Specifications
Table 117. Sleemon Recent Developments
Table 118. MLILY Company Information
Table 119. MLILY Description and Major Businesses
Table 120. MLILY Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 121. MLILY Product Model Numbers, Pictures, Descriptions and Specifications
Table 122. MLILY Recent Developments
Table 123. Therapedic Company Information
Table 124. Therapedic Description and Major Businesses
Table 125. Therapedic Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 126. Therapedic Product Model Numbers, Pictures, Descriptions and Specifications
Table 127. Therapedic Recent Developments
Table 128. Ashley Company Information
Table 129. Ashley Description and Major Businesses
Table 130. Ashley Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 131. Ashley Product Model Numbers, Pictures, Descriptions and Specifications
Table 132. Ashley Recent Developments
Table 133. Breckle Company Information
Table 134. Breckle Description and Major Businesses
Table 135. Breckle Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 136. Breckle Product Model Numbers, Pictures, Descriptions and Specifications
Table 137. Breckle Recent Developments
Table 138. King Koil Company Information
Table 139. King Koil Description and Major Businesses
Table 140. King Koil Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 141. King Koil Product Model Numbers, Pictures, Descriptions and Specifications
Table 142. King Koil Recent Developments
Table 143. Pikolin Company Information
Table 144. Pikolin Description and Major Businesses
Table 145. Pikolin Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 146. Pikolin Product Model Numbers, Pictures, Descriptions and Specifications
Table 147. Pikolin Recent Developments
Table 148. Mengshen Company Information
Table 149. Mengshen Description and Major Businesses
Table 150. Mengshen Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 151. Mengshen Product Model Numbers, Pictures, Descriptions and Specifications
Table 152. Mengshen Recent Developments
Table 153. Lianle Company Information
Table 154. Lianle Description and Major Businesses
Table 155. Lianle Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 156. Lianle Product Model Numbers, Pictures, Descriptions and Specifications
Table 157. Lianle Recent Developments
Table 158. Airland Company Information
Table 159. Airland Description and Major Businesses
Table 160. Airland Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 161. Airland Product Model Numbers, Pictures, Descriptions and Specifications
Table 162. Airland Recent Developments
Table 163. Sinomax Company Information
Table 164. Sinomax Description and Major Businesses
Table 165. Sinomax Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 166. Sinomax Product Model Numbers, Pictures, Descriptions and Specifications
Table 167. Sinomax Recent Developments
Table 168. Silentnight Company Information
Table 169. Silentnight Description and Major Businesses
Table 170. Silentnight Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 171. Silentnight Product Model Numbers, Pictures, Descriptions and Specifications
Table 172. Silentnight Recent Developments
Table 173. Magniflex Company Information
Table 174. Magniflex Description and Major Businesses
Table 175. Magniflex Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 176. Magniflex Product Model Numbers, Pictures, Descriptions and Specifications
Table 177. Magniflex Recent Developments
Table 178. Sherwood Company Information
Table 179. Sherwood Description and Major Businesses
Table 180. Sherwood Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 181. Sherwood Product Model Numbers, Pictures, Descriptions and Specifications
Table 182. Sherwood Recent Developments
Table 183. Restonic Company Information
Table 184. Restonic Description and Major Businesses
Table 185. Restonic Sales (K Units), Revenue (US$ Million), Price (USD/Unit) and Gross Margin (2020-2025)
Table 186. Restonic Product Model Numbers, Pictures, Descriptions and Specifications
Table 187. Restonic Recent Developments
Table 188. Key Raw Materials Lists
Table 189. Raw Materials Key Suppliers Lists
Table 190. Distributors List
Table 191. Customers List
Table 192. Market Trends
Table 193. Market Drivers
Table 194. Market Challenges
Table 195. Market Restraints
Table 196. Research Programs/Design for This Report
Table 197. Key Data Information from Secondary Sources
Table 198. Key Data Information from Primary Sources
muLu

List of Figures

Figure 1. Mattress Product Picture
Figure 2. Global Mattress Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Figure 3. Global Mattress Market Share by Type: 2024 & 2031
Figure 4. Innerspring Product Picture
Figure 5. Foam Product Picture
Figure 6. Latex Product Picture
Figure 7. Others Product Picture
Figure 8. Global Mattress Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Figure 9. Global Mattress Market Share by Application: 2024 & 2031
Figure 10. Private Households
Figure 11. Hotels
Figure 12. Hospitals
Figure 13. Others
Figure 14. Mattress Report Years Considered
Figure 15. Global Mattress Revenue, (US$ Million), 2020 VS 2024 VS 2031
Figure 16. Global Mattress Revenue (2020-2031) & (US$ Million)
Figure 17. Global Mattress Revenue by Region (2020-2031) (US$ Million)
Figure 18. Global Mattress Revenue Market Share by Region in Percentage: 2024 Versus 2031
Figure 19. Global Mattress Revenue Market Share by Region (2020-2031)
Figure 20. Global Mattress Sales (2020-2031) & (K Units)
Figure 21. Global Mattress Sales (CAGR) by Region: 2020 VS 2024 VS 2031 (K Units)
Figure 22. Global Mattress Sales Market Share by Region (2020-2031)
Figure 23. US & Canada Mattress Sales YoY (2020-2031) & (K Units)
Figure 24. US & Canada Mattress Revenue YoY (2020-2031) & (US$ Million)
Figure 25. Europe Mattress Sales YoY (2020-2031) & (K Units)
Figure 26. Europe Mattress Revenue YoY (2020-2031) & (US$ Million)
Figure 27. China Mattress Sales YoY (2020-2031) & (K Units)
Figure 28. China Mattress Revenue YoY (2020-2031) & (US$ Million)
Figure 29. Asia (excluding China) Mattress Sales YoY (2020-2031) & (K Units)
Figure 30. Asia (excluding China) Mattress Revenue YoY (2020-2031) & (US$ Million)
Figure 31. Middle East, Africa and Latin America Mattress Sales YoY (2020-2031) & (K Units)
Figure 32. Middle East, Africa and Latin America Mattress Revenue YoY (2020-2031) & (US$ Million)
Figure 33. Global Mattress Sales Share by Manufacturers (2024)
Figure 34. The Mattress Market Share of Top 10 and Top 5 Largest Manufacturers Around the World in 2024
Figure 35. Global Mattress Revenue Share by Manufacturers (2024)
Figure 36. The Top 5 and 10 Largest Manufacturers of Mattress in the World: Market Share by Mattress Revenue in 2024
Figure 37. Global Mattress Market Share by Company Type (Tier 1, Tier 2, and Tier 3): 2020 VS 2024
Figure 38. Global Mattress Sales Market Share by Type (2020-2031)
Figure 39. Global Mattress Revenue Market Share by Type (2020-2031)
Figure 40. Global Mattress Sales Market Share by Application (2020-2031)
Figure 41. Global Mattress Revenue Market Share by Application (2020-2031)
Figure 42. US & Canada Mattress Sales Market Share by Type (2020-2031)
Figure 43. US & Canada Mattress Revenue Market Share by Type (2020-2031)
Figure 44. US & Canada Mattress Sales Market Share by Application (2020-2031)
Figure 45. US & Canada Mattress Revenue Market Share by Application (2020-2031)
Figure 46. US & Canada Mattress Revenue Share by Country (2020-2031)
Figure 47. US & Canada Mattress Sales Share by Country (2020-2031)
Figure 48. US Mattress Revenue (2020-2031) & (US$ Million)
Figure 49. Canada Mattress Revenue (2020-2031) & (US$ Million)
Figure 50. Europe Mattress Sales Market Share by Type (2020-2031)
Figure 51. Europe Mattress Revenue Market Share by Type (2020-2031)
Figure 52. Europe Mattress Sales Market Share by Application (2020-2031)
Figure 53. Europe Mattress Revenue Market Share by Application (2020-2031)
Figure 54. Europe Mattress Sales Share by Country (2020-2031)
Figure 55. Europe Mattress Revenue Share by Country (2020-2031)
Figure 56. Germany Mattress Revenue (2020-2031) & (US$ Million)
Figure 57. France Mattress Revenue (2020-2031) & (US$ Million)
Figure 58. U.K. Mattress Revenue (2020-2031) & (US$ Million)
Figure 59. Italy Mattress Revenue (2020-2031) & (US$ Million)
Figure 60. Russia Mattress Revenue (2020-2031) & (US$ Million)
Figure 61. China Mattress Sales Market Share by Type (2020-2031)
Figure 62. China Mattress Revenue Market Share by Type (2020-2031)
Figure 63. China Mattress Sales Market Share by Application (2020-2031)
Figure 64. China Mattress Revenue Market Share by Application (2020-2031)
Figure 65. Asia Mattress Sales Market Share by Type (2020-2031)
Figure 66. Asia Mattress Revenue Market Share by Type (2020-2031)
Figure 67. Asia Mattress Sales Market Share by Application (2020-2031)
Figure 68. Asia Mattress Revenue Market Share by Application (2020-2031)
Figure 69. Asia Mattress Revenue Share by Region (2020-2031)
Figure 70. Asia Mattress Sales Share by Region (2020-2031)
Figure 71. Japan Mattress Revenue (2020-2031) & (US$ Million)
Figure 72. South Korea Mattress Revenue (2020-2031) & (US$ Million)
Figure 73. China Taiwan Mattress Revenue (2020-2031) & (US$ Million)
Figure 74. Southeast Asia Mattress Revenue (2020-2031) & (US$ Million)
Figure 75. India Mattress Revenue (2020-2031) & (US$ Million)
Figure 76. Australia Mattress Revenue (2020-2031) & (US$ Million)
Figure 77. Middle East, Africa and Latin America Mattress Sales Market Share by Type (2020-2031)
Figure 78. Middle East, Africa and Latin America Mattress Revenue Market Share by Type (2020-2031)
Figure 79. Middle East, Africa and Latin America Mattress Sales Market Share by Application (2020-2031)
Figure 80. Middle East, Africa and Latin America Mattress Revenue Market Share by Application (2020-2031)
Figure 81. Middle East, Africa and Latin America Mattress Revenue Share by Country (2020-2031)
Figure 82. Middle East, Africa and Latin America Mattress Sales Share by Country (2020-2031)
Figure 83. Brazil Mattress Revenue (2020-2031) & (US$ Million)
Figure 84. Mexico Mattress Revenue (2020-2031) & (US$ Million)
Figure 85. Turkey Mattress Revenue (2020-2031) & (US$ Million)
Figure 86. Israel Mattress Revenue (2020-2031) & (US$ Million)
Figure 87. GCC Countries Mattress Revenue (2020-2031) & (US$ Million)
Figure 88. Value Chain
Figure 89. Mattress Production Process
Figure 90. Channels of Distribution (Direct Vs Distribution)
Figure 91. Bottom-up and Top-down Approaches for This Report
Figure 92. Data Triangulation
Figure 93. Key Executives Interviewed
den_biaoTiZhungShi

KEY QUESTIONS ADDRESSED BY THE REPORT

What was the global market size of Mattress in 2025?zhanKai
The global market size of Mattress in 2025 was 44220 Million USD.
What was the global market size of Mattress in 2031?shouQi
Which region is expected to have the highest market share?shouQi
What is the annual compound growth rate of the global Mattress market size from 2025 to 2031?shouQi
Which companies rank high in the global Mattress market?shouQi
den_biaoTiZhungShi

Related Reports

Global Mattress Market Insights, Forecast to 2031

Industry: Consumer Goods

Published Date: 2025-04-09

Pages: 190 Pages

Report ld: 4702630

CHOOSE LICENSE TYPE
tip

USD 4900.00

tip

USD 7350.00

tip

USD 9800.00

Add to Cart

Add to Cart

Buy Now

Buy Now

HAVE A QUESTION?
SIMON LEE

English,Chinese

Offline

HITESH

English, Hindi

Offline

TANG XIN

Japanese,English

Offline

SUNG-BIN YOON

SUNG-BIN YOON

+82-2883 1278

Korean, English

Offline

YUJIE TIAN

Chinese, English

Offline

DAMON

Chinese, English

Offline

General Email:

REPORT COVERAGE

den_ic8

DESCRIPTION

zhankai
den_ic7

OVERVIEW

den_ic7

MARKET SEGMENTATION

den_ic7

CHAPTER OUTLINE

den_ic7

QYRESEARCH'S STRENGTHS

den_ic8

TABLE OF CONTENTS

den_ic8

TABLE OF FIGURES

den_ic8

RLEATED REPORTS

INTEREST IN THIS REPORT?

yangBenGet A Free Sample

baoJia Request For Quotation

OR

NEED A CUSTOMIZED REPORT?

DingZhiCustomized Report

biaoTi

WORLD WIDE OFFICE

application for samples

Request Sample

Custom reports

Pre-Order Enquiry

Add to Cart

Add to Cart

Buy Now

Buy Now