Industry: Consumer Goods
Published Date: 2025-01-18
Pages: 101 Pages
Report ld: 3441206
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Air Fryer Market Size(US$)

CAGR 2025-2031
5.7%
Market Size,2031
USD 2,561
Million
Market Snapshot
Source: Secondary research, interviews with experts, and QYResearch analysis
The global market for Air Fryer was valued at US$ 1747 million in the year 2024 and is projected to reach a revised size of US$ 2561 million by 2031, growing at a CAGR of 5.7% during the forecast period.
An air fryer is a kitchen appliance that cooks by circulating hot air around food using a convection mechanism. A mechanical fan circulates the hot air around the food at high speed, cooking the food and creating a crispy layer through two browning reactions. In caramelization, sugars break down and chemically transform into complex brown substances, while in the Maillard reaction, commonly seen where meat is grilled or stir-fried, carbohydrates/sugars and proteins in the food react with each other to form Schiff bases, which then form other flavorful compounds, including brown cyclic compounds containing one or more nitrogen atoms in the ring, such as pyrazines and pyridines. The Maillard reaction requires temperatures between 280-330°F (140-165°C), while caramelization temperatures, depending on the sugar being caramelized, range from 230-360°F (110-180°C).
Global key players of air fryer include Philips, SEB, Hyundai, Joyoung, Midea, etc. The top five players hold a share about 46%. China is the largest producer, has a share about 46%, followed by North America and Europe, with share 23% and 13%, respectively. The largest market is North America, with a share about 36%, followed by Europe and China, with share 24% and 14%, separately.
The driving factors of the air fryer market mainly include the following aspects:
Increased health awareness of consumers
As consumers become more aware of the side effects of excessive consumption of unhealthy diets, they begin to turn to healthier, low-fat alternatives. Air fryers, with their unique working principle, use powerful convection hot air instead of traditional high-temperature frying to better achieve the low-oil and fat-reducing cooking effect of food, meeting consumers' demand for healthy diets. This trend not only drives individual consumers to buy air fryers, but also leads to growing demand for air fryers in commercial environments such as hospitals, hotels and restaurants.
Changes in consumer preferences
In recent years, the reduction in junk food consumption and the increasing popularity of low-fat or low-oil foods have driven kitchen appliance manufacturers to launch innovative products with health awareness. As one of the leaders, air fryers have been favored by consumers for their convenience and healthiness in cooking. In addition, social media, blogs and websites are also paying more and more attention to health and wellness trends, promoting low-oil or oil-free foods and related benefits, which has further promoted the growth of the air fryer market.
Increased demand in commercial kitchens
The growing demand for air fryers in commercial kitchens is mainly attributed to their effectiveness, adaptability, and ability to produce healthier alternatives to fried foods. Air fryers not only meet the dietary choices of health-conscious consumers, but also speed up the cooking process in professional environments. Commercial environments such as hospitals, hotels, and restaurants use air fryers as effective kitchen appliances, providing a healthier alternative to traditional frying technology, meeting customers' growing demand for healthy meals.
Technological innovation and product upgrades
The continued growth of the air fryer market is also due to technological innovation and product upgrades. As production technology continues to mature, more brands have entered the market, and consumers have more diverse choices. At the same time, companies continue to increase their R&D investment to promote the continuous optimization of air fryer performance and functions. For example, new smart air fryer products have achieved precise time and temperature control and remote control under WIFI connection, and provide a technical basis for more personalized needs. These technological innovations not only enhance the competitiveness of products, but also meet the increasingly diverse needs of consumers.
Development potential in emerging markets
Despite the slowdown in the domestic market, there is still huge room for expansion in the air fryer market worldwide. The development potential of emerging markets is particularly significant. As global consumers pursue healthy diets and change cooking methods, the demand for air fryers in emerging markets continues to increase. In addition, as a major manufacturer of consumer electrical appliances and durable goods, China's own brands are expected to continue to grow in overseas markets.
In summary, the driving factors of the air fryer market mainly include the increase in consumer health awareness, changes in consumer preferences, the increase in demand for commercial kitchens, technological innovation and product upgrades, and the development potential of emerging markets. These factors have jointly promoted the continued growth and development of the air fryer market.
REPORT SCOPE
This report aims to provide a comprehensive presentation of the global market for Air Fryer, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Air Fryer.
The Air Fryer market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Air Fryer market comprehensively. Regional market sizes, concerning products by Type, by Sales Channels, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Air Fryer manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Sales Channels, and by regions.
By Company
Philips
SEB
Hyundai
Joyoung
Midea
Liren
LOCK&LOCK
Jiale Smart
Tianxi Kitchen Appliances
Bears Electric
Mi
Ningbo Biyi Electric Co., Ltd.
Royalstar
Aux
Hongxin
Xinbao Electric
GoWISE USA
German Pool Group
Segment by Type
Touch Type Air Fryer
Mechanical Type Air Fryer
Segment by Sales Channels
Online Sales
Offline Sales
Consumption by Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Europe
Germany
France
U.K.
Italy
Russia
Latin America
Mexico
Brazil
Argentina
Middle East and Africa
Turkey
Saudi Arabia
U.A.E
Core Chapters
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Air Fryer manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Air Fryer in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Sales Channels, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
QYRESEARCH'S STRENGTHS
Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Compound Chocolate value chain, addressing:
We identify regional market threats and growth prospects to guide your overseas layout.
We adjust product portfolios in line with local consumption habits.
We unpack rivals’ operation strategies for scattered and highly concentrated industries.
We cover competition landscape, full supply chain and quantified market size data, and deliver tailor-made customized surveys to meet your unique business demands.
We own self-owned massive exclusive databases, backed by 19 years of global market research experience across thousands of sectors.
Our team operates 24 hours a day, 365 days a year, enabling ultra-fast report turnaround to respond to your research needs efficiently.
We integrate regional risk assessment, localized product optimization and competitor analysis to deliver actionable market strategies.
All data is cross-verified from multiple industry sources to deliver thorough, precise analysis that supports reliable corporate strategic decisions.
We provide responsive, dedicated after-sales support to resolve all follow-up inquiries about reports, data and industry interpretation.
TABLE OF CONTENTS
1 Air Fryer Market Overview
1.1 Product Definition
1.2 Air Fryer by Type
1.2.1 Global Air Fryer Market Value Comparison by Type (2024 VS 2031)
1.2.2 Touch Type Air Fryer
1.2.3 Mechanical Type Air Fryer
1.3 Air Fryer by Sales Channels
1.3.1 Global Air Fryer Market Value by Sales Channels (2024 VS 2031)
1.3.2 Online Sales
1.3.3 Offline Sales
1.4 Global Air Fryer Market Size Estimates and Forecasts
1.4.1 Global Air Fryer Revenue 2020-2031
1.4.2 Global Air Fryer Sales 2020-2031
1.4.3 Global Air Fryer Market Average Price (2020-2031)
1.5 Assumptions and Limitations
2 Air Fryer Market Competition by Manufacturers
2.1 Global Air Fryer Sales Market Share by Manufacturers (2020-2025)
2.2 Global Air Fryer Revenue Market Share by Manufacturers (2020-2025)
2.3 Global Air Fryer Average Price by Manufacturers (2020-2025)
2.4 Global Key Players of Air Fryer, Industry Ranking, 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Air Fryer, Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Air Fryer, Product Type & Application
2.7 Global Key Manufacturers of Air Fryer, Date of Enter into This Industry
2.8 Global Air Fryer Market Competitive Situation and Trends
2.8.1 Global Air Fryer Market Concentration Rate
2.8.2 The Global 5 and 10 Largest Air Fryer Players Market Share by Revenue
2.8.3 Global Air Fryer Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
2.9 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Global Air Fryer Market Scenario by Region
3.1 Global Air Fryer Market Size by Region: 2020 Versus 2024 Versus 2031
3.2 Global Air Fryer Sales by Region: 2020-2031
3.2.1 Global Air Fryer Sales by Region: 2020-2025
3.2.2 Global Air Fryer Sales by Region: 2026-2031
3.3 Global Air Fryer Revenue by Region: 2020-2031
3.3.1 Global Air Fryer Revenue by Region: 2020-2025
3.3.2 Global Air Fryer Revenue by Region: 2026-2031
3.4 North America Air Fryer Market Facts & Figures by Country
3.4.1 North America Air Fryer Market Size by Country: 2020 VS 2024 VS 2031
3.4.2 North America Air Fryer Sales by Country (2020-2031)
3.4.3 North America Air Fryer Revenue by Country (2020-2031)
3.4.4 United States
3.4.5 Canada
3.5 Europe Air Fryer Market Facts & Figures by Country
3.5.1 Europe Air Fryer Market Size by Country: 2020 VS 2024 VS 2031
3.5.2 Europe Air Fryer Sales by Country (2020-2031)
3.5.3 Europe Air Fryer Revenue by Country (2020-2031)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Air Fryer Market Facts & Figures by Region
3.6.1 Asia Pacific Air Fryer Market Size by Region: 2020 VS 2024 VS 2031
3.6.2 Asia Pacific Air Fryer Sales by Region (2020-2031)
3.6.3 Asia Pacific Air Fryer Revenue by Region (2020-2031)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 Taiwan
3.6.10 Indonesia
3.6.11 Thailand
3.6.12 Malaysia
3.6.13 Philippines
3.7 Latin America Air Fryer Market Facts & Figures by Country
3.7.1 Latin America Air Fryer Market Size by Country: 2020 VS 2024 VS 2031
3.7.2 Latin America Air Fryer Sales by Country (2020-2031)
3.7.3 Latin America Air Fryer Revenue by Country (2020-2031)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Air Fryer Market Facts & Figures by Country
3.8.1 Middle East and Africa Air Fryer Market Size by Country: 2020 VS 2024 VS 2031
3.8.2 Middle East and Africa Air Fryer Sales by Country (2020-2031)
3.8.3 Middle East and Africa Air Fryer Revenue by Country (2020-2031)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 U.A.E
4 Segment by Type
4.1 Global Air Fryer Sales by Type (2020-2031)
4.1.1 Global Air Fryer Sales by Type (2020-2025)
4.1.2 Global Air Fryer Sales by Type (2026-2031)
4.1.3 Global Air Fryer Sales Market Share by Type (2020-2031)
4.2 Global Air Fryer Revenue by Type (2020-2031)
4.2.1 Global Air Fryer Revenue by Type (2020-2025)
4.2.2 Global Air Fryer Revenue by Type (2026-2031)
4.2.3 Global Air Fryer Revenue Market Share by Type (2020-2031)
4.3 Global Air Fryer Price by Type (2020-2031)
5 Segment by Sales Channels
5.1 Global Air Fryer Sales by Sales Channels (2020-2031)
5.1.1 Global Air Fryer Sales by Sales Channels (2020-2025)
5.1.2 Global Air Fryer Sales by Sales Channels (2026-2031)
5.1.3 Global Air Fryer Sales Market Share by Sales Channels (2020-2031)
5.2 Global Air Fryer Revenue by Sales Channels (2020-2031)
5.2.1 Global Air Fryer Revenue by Sales Channels (2020-2025)
5.2.2 Global Air Fryer Revenue by Sales Channels (2026-2031)
5.2.3 Global Air Fryer Revenue Market Share by Sales Channels (2020-2031)
5.3 Global Air Fryer Price by Sales Channels (2020-2031)
6 Key Companies Profiled
6.1 Philips
6.1.1 Philips Company Information
6.1.2 Philips Description and Business Overview
6.1.3 Philips Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.1.4 Philips Air Fryer Product Portfolio
6.1.5 Philips Recent Developments/Updates
6.2 SEB
6.2.1 SEB Company Information
6.2.2 SEB Description and Business Overview
6.2.3 SEB Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.2.4 SEB Air Fryer Product Portfolio
6.2.5 SEB Recent Developments/Updates
6.3 Hyundai
6.3.1 Hyundai Company Information
6.3.2 Hyundai Description and Business Overview
6.3.3 Hyundai Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.3.4 Hyundai Air Fryer Product Portfolio
6.3.5 Hyundai Recent Developments/Updates
6.4 Joyoung
6.4.1 Joyoung Company Information
6.4.2 Joyoung Description and Business Overview
6.4.3 Joyoung Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.4.4 Joyoung Air Fryer Product Portfolio
6.4.5 Joyoung Recent Developments/Updates
6.5 Midea
6.5.1 Midea Company Information
6.5.2 Midea Description and Business Overview
6.5.3 Midea Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.5.4 Midea Air Fryer Product Portfolio
6.5.5 Midea Recent Developments/Updates
6.6 Liren
6.6.1 Liren Company Information
6.6.2 Liren Description and Business Overview
6.6.3 Liren Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.6.4 Liren Air Fryer Product Portfolio
6.6.5 Liren Recent Developments/Updates
6.7 LOCK&LOCK
6.7.1 LOCK&LOCK Company Information
6.7.2 LOCK&LOCK Description and Business Overview
6.7.3 LOCK&LOCK Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.7.4 LOCK&LOCK Air Fryer Product Portfolio
6.7.5 LOCK&LOCK Recent Developments/Updates
6.8 Jiale Smart
6.8.1 Jiale Smart Company Information
6.8.2 Jiale Smart Description and Business Overview
6.8.3 Jiale Smart Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.8.4 Jiale Smart Air Fryer Product Portfolio
6.8.5 Jiale Smart Recent Developments/Updates
6.9 Tianxi Kitchen Appliances
6.9.1 Tianxi Kitchen Appliances Company Information
6.9.2 Tianxi Kitchen Appliances Description and Business Overview
6.9.3 Tianxi Kitchen Appliances Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.9.4 Tianxi Kitchen Appliances Air Fryer Product Portfolio
6.9.5 Tianxi Kitchen Appliances Recent Developments/Updates
6.10 Bears Electric
6.10.1 Bears Electric Company Information
6.10.2 Bears Electric Description and Business Overview
6.10.3 Bears Electric Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.10.4 Bears Electric Air Fryer Product Portfolio
6.10.5 Bears Electric Recent Developments/Updates
6.11 Mi
6.11.1 Mi Company Information
6.11.2 Mi Description and Business Overview
6.11.3 Mi Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.11.4 Mi Air Fryer Product Portfolio
6.11.5 Mi Recent Developments/Updates
6.12 Ningbo Biyi Electric Co., Ltd.
6.12.1 Ningbo Biyi Electric Co., Ltd. Company Information
6.12.2 Ningbo Biyi Electric Co., Ltd. Description and Business Overview
6.12.3 Ningbo Biyi Electric Co., Ltd. Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.12.4 Ningbo Biyi Electric Co., Ltd. Air Fryer Product Portfolio
6.12.5 Ningbo Biyi Electric Co., Ltd. Recent Developments/Updates
6.13 Royalstar
6.13.1 Royalstar Company Information
6.13.2 Royalstar Description and Business Overview
6.13.3 Royalstar Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.13.4 Royalstar Air Fryer Product Portfolio
6.13.5 Royalstar Recent Developments/Updates
6.14 Aux
6.14.1 Aux Company Information
6.14.2 Aux Description and Business Overview
6.14.3 Aux Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.14.4 Aux Air Fryer Product Portfolio
6.14.5 Aux Recent Developments/Updates
6.15 Hongxin
6.15.1 Hongxin Company Information
6.15.2 Hongxin Description and Business Overview
6.15.3 Hongxin Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.15.4 Hongxin Air Fryer Product Portfolio
6.15.5 Hongxin Recent Developments/Updates
6.16 Xinbao Electric
6.16.1 Xinbao Electric Company Information
6.16.2 Xinbao Electric Description and Business Overview
6.16.3 Xinbao Electric Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.16.4 Xinbao Electric Air Fryer Product Portfolio
6.16.5 Xinbao Electric Recent Developments/Updates
6.17 GoWISE USA
6.17.1 GoWISE USA Company Information
6.17.2 GoWISE USA Description and Business Overview
6.17.3 GoWISE USA Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.17.4 GoWISE USA Air Fryer Product Portfolio
6.17.5 GoWISE USA Recent Developments/Updates
6.18 German Pool Group
6.18.1 German Pool Group Company Information
6.18.2 German Pool Group Description and Business Overview
6.18.3 German Pool Group Air Fryer Sales, Revenue and Gross Margin (2020-2025)
6.18.4 German Pool Group Air Fryer Product Portfolio
6.18.5 German Pool Group Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Air Fryer Industry Chain Analysis
7.2 Air Fryer Raw Material Supply Analysis
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Air Fryer Production Mode & Process Analysis
7.4 Air Fryer Sales and Marketing
7.4.1 Air Fryer Sales Channels
7.4.2 Air Fryer Distributors
7.5 Air Fryer Customer Analysis
8 Air Fryer Market Dynamics
8.1 Air Fryer Industry Trends
8.2 Air Fryer Market Drivers
8.3 Air Fryer Market Challenges
8.4 Air Fryer Market Restraints
9 Research Findings and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer
TABLE OF FIGURES
List of Tables
List of Figures
KEY QUESTIONS ADDRESSED BY THE REPORT
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