Mobile backend as a service (MBaaS), also known as "backend as a service" (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).
North America was the largest market with a market share of 46.75% in 2012 and 43.26% in 2016 with a CAGR of 97%. China ranked the second place with the market share of 19.87% in 2016.
Nowadays, the top three companies make up more than 7.15% market share of the Mobile Backend as a Service (BaaS) revenue market in 2016, and the world's large enterprises are mainly concentrated in North America. The top three manufacturers are Microsoft Corporation, Kony, Kinvey. They respectively with global production market share as 2.43%, 2.37% and 2.35% in 2016.
The Mobile Backend as a Service (BaaS) market has been increased in accordance with the economy and technology development. With the fierce competition of the market, the manufacturers are had better make sure that their services with high performance and quality. Following the market trends, access to greater competitive advantage, concerning more on their R&D and services to get a bigger market share.
In 2017, the global Mobile Backend As A Service (BaaS) market size was 7160 million US$ and it is expected to reach 124800 million US$ by the end of 2025, with a CAGR of 42.9% during 2018-2025.
The key players covered in this study
Market segment by Type, the product can be split into
Market segment by Application, split into
Data and Application Integration
Identity and Access Management
Support and Maintenance Service
Market segment by Regions/Countries, this report covers
Central & South America
The study objectives of this report are:
To analyze global Mobile Backend As A Service (BaaS) status, future forecast, growth opportunity, key market and key players.
To present the Mobile Backend As A Service (BaaS) development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Mobile Backend As A Service (BaaS) are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.