Private-label products or services, also known as "phantom brands", are typically those manufactured or provided by one company for offer under another company's brand. Private-label goods and services are available in a wide range of industries from food to cosmetics to web hosting. They are often positioned as lower-cost alternatives to regional, national or international brands, although recently some private label brands have been positioned as "premium" brands to compete with existing "name" brands.
Globally, the rise in private label brands is driven by cost differences between premium brands and private labels, rise in number of customer walk-in to supermarkets and hypermarkets, and increasing marketing campaigns for private labels. On the other hand, consumer preferences to buy branded/leading brand's products couple with heavy discount campaigns by mainstream brands are likely to restrain the growth in the private label packaged food market. The use of digital platforms and growing online presence of large retailers is likely to provide opportunities for the players packaged food private label market.
The global Packaged Food Private Label market is valued at xx million US$ in 2017 and will reach xx million US$ by the end of 2025, growing at a CAGR of 3.5% during 2018-2025.
The major players covered in this report
Algood Food Company
Attune Foods Llc
Geographically, this report studies the key regions, focuses on product sales, value, market share and growth opportunity in these regions, covering
We can also provide the customized separate regional or country-level reports, for the following regions:
Rest of Asia-Pacific
Rest of Europe
Central & South America
Rest of South America
Middle East & Africa
Rest of Middle East & Africa
On the basis of product, this report displays the production, revenue, price, market share and growth rate of each type, primarily split into
Ingredients and Extracts
Sweet and Savory Snacks
Bakery and Confectionery
Oils and Fats
Dairy and Dairy Product
Sauces and Dressings
On the basis on the end users/applications, this report focuses on the status and outlook for major applications/end users, sales volume, market share and growth rate for each application, including
The study objectives of this report are:
To analyze and study the global Packaged Food Private Label sales, value, status (2013-2017) and forecast (2018-2025);
To analyze the top players in North America, Europe, China, Japan, Southeast Asia and India, to study the sales, value and market share of top players in these regions.
Focuses on the key Packaged Food Private Label players, to study the sales, value, market share and development plans in future.
Focuses on the global key manufacturers, to define, describe and analyze the market competition landscape, SWOT analysis.
To define, describe and forecast the market by type, application and region.
To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
To identify significant trends and factors driving or inhibiting the market growth.
To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
To strategically profile the key players and comprehensively analyze their growth strategies.
In this study, the years considered to estimate the market size of Packaged Food Private Label are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Packaged Food Private Label Manufacturers
Packaged Food Private Label Distributors/Traders/Wholesalers
Packaged Food Private Label Subcomponent Manufacturers
With the given market data, QYResearch offers customizations according to the company's specific needs. The following customization options are available for the report:
Regional and country-level analysis of the Packaged Food Private Label market, by end-use.
Detailed analysis and profiles of additional market players.