Yoga mats are specially fabricated mats used as an aid during the practice of yoga to prevent hands and feet slipping during practice. They are mainly used both for home use and for yoga studios.
The consumption volume of yoga mat increases from 27106 K Pcs in 2012 to 36054 K Pcs in 2016. North America and Europe are the mainly consumption regions , which the consumption volume is 10717 K Pcs and 7915 K Pcs in 2016 respectively as more and more Americans and European focus on wellness and health-consciousness.
Yoga mat can be classified into four types: PVC yoga mats, rubber yoga mats, TPE yoga mats and other yoga mats. PVC yoga mats are the most widely used products and take 48.35% of global production in 2016. Survey results showed that in 2016 61.32% of the yoga mat market was household, 31.91% is yoga club and 6.77% divided among other industries.
Currently, yoga mat sales continued to grow, mainly due to the growing popularity of yoga in the world, in the United States there are more than twenty million yoga exercisers, while compared to United States, only half of the number in China, therefore, in the next few years, with the development of economy and the increasing living standard China will be a new yoga market.
We tend to believe this industry is an emerging industry, and the consumption increasing degree will show a rapid growth curve. For product prices, the slow downward trend in recent years will maintain in the future as competition intensifies. Besides, prices gap between different brands will go narrowing gradually. Also, there will be fluctuation in gross margin.
The global Yoga Mat market was 1210 million US$ in 2018 and is expected to 2350 million US$ by the end of 2025, growing at a CAGR of 8.7% between 2019 and 2025.
This report studies the Yoga Mat market size (value and volume) by players, regions, product types and end industries, history data 2014-2018 and forecast data 2019-2025; This report also studies the global market competition landscape, market drivers and trends, opportunities and challenges, risks and entry barriers, sales channels, distributors and Porter's Five Forces Analysis.
Geographically, this report is segmented into several key regions, with sales, revenue, market share and growth Rate of Yoga Mat in these regions, from 2014 to 2025, covering
North America (United States, Canada and Mexico)
Europe (Germany, UK, France, Italy, Russia and Turkey etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil etc.)
Middle East and Africa (Egypt and GCC Countries)
The various contributors involved in the value chain of the product include manufacturers, suppliers, distributors, intermediaries, and customers. The key manufacturers in this market include
Hugger Mugger Para Rubber
Yogasana, A. Kolckmann
JiangXi Lveten Plastic
By the product type, the market is primarily split into
PVC yoga mats
Rubber yoga mats
TPE yoga mats
Other yoga mats
By the end users/application, this report covers the following segments
We can also provide the customized separate regional or country-level reports, for the following regions:
Rest of Asia-Pacific
Rest of Europe
Central & South America
Rest of Central & South America
Middle East & Africa
Rest of Middle East & Africa
The study objectives of this report are:
To study and analyze the global Yoga Mat market size (value & volume) by company, key regions/countries, products and application, history data from 2014 to 2018, and forecast to 2025.
To understand the structure of Yoga Mat market by identifying its various subsegments.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
Focuses on the key global Yoga Mat manufacturers, to define, describe and analyze the sales volume, value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Yoga Mat with respect to individual growth trends, future prospects, and their contribution to the total market.
To project the value and volume of Yoga Mat submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
In this study, the years considered to estimate the market size of Yoga Mat are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
This report includes the estimation of market size for value (million USD) and volume (K Pcs). Both top-down and bottom-up approaches have been used to estimate and validate the market size of Yoga Mat market, to estimate the size of various other dependent submarkets in the overall market. Key players in the market have been identified through secondary research, and their market shares have been determined through primary and secondary research. All percentage shares, splits, and breakdowns have been determined using secondary sources and verified primary sources.
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Raw material suppliers
Regulatory bodies, including government agencies and NGO
Commercial research & development (R&D) institutions
Importers and exporters
Government organizations, research organizations, and consulting firms
Trade associations and industry bodies
With the given market data, QYResearch offers customizations according to the company's specific needs. The following customization options are available for the report:
Further breakdown of Yoga Mat market on basis of the key contributing countries.
Detailed analysis and profiling of additional market players.