At home or outdoors, Portable Power Supply can provide standby power to quickly charge various electronic devices, so that electronic devices can keep running everywhere. Most Portable Power Supply is portable, small and light. They are easy to pack and take away in the process of long-distance travel, camping and self-driving. They are very convenient and can reduce many potential risks and inconveniences caused by lack of electricity.
Portable Power Supply is a relatively new category and one of the fastest growing emerging industries in recent three years, which has attracted the attention of a large number of enterprises. Affected by the COVID-19, it has limited and changed a large number of consumers' long-distance travel, and outdoor camping has become a more popular way of travel.
Portable Power Supply largely solves people's portable power supply demand cleaner and more environmentally friendly, compared with oil-fired generators and charcoal stoves. The Portable Power Supply has built-in high-energy density lithium-ion battery, long cycle life, light weight, easy to carry, convenient, clean and safe. It has been gradually accepted by more users and has become the first choice for safer and convenient outdoor energy supply.
From the perspective of sales channels, the sales mode of portable power supply (Above 100000mAh) is mainly online sales, among which sales through large e-commerce platform is the most important sales mode.
At the regional level, the United States, China and Europe have maintained high consumption growth. North America is the largest market and Europe is the second largest market.
Due to COVID-19, especially the recent deterioration, the global supply chain is in shortage, logistics and distribution efficiency is low, consumer purchasing behavior is also affected by COVID-19 to some extent, and some outlets under the offline outlets are closed or restricted to enter the crowd, which may cause a slight decrease in the sales of portable power supply in the short term. Suppliers' daily orders and sales contracts would be delayed.
However, the sales mode of portable power supply companies is mainly online sales, which can reduce the impact of the COVID-19 to a certain extent. In the long run, due to China's sufficient domestic production capacity, the outdoor power supply industry is still optimistic, with huge market potential in the future, and the industry will maintain high growth.
The global Portable Power Supply (Above 100000mAh) market size will reach US$ 453.77 million in 2020, which is expected to US$ 4.94 billion by 2026, with a CAGR of 29.44% from 2021 to 2027.
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