Rapid changes in lifestyle have impacted food habits, which are being characterized by consumption of ready-to-cook food items. Thus, the growing demand for readymade food, the global batter and breader premixes sales market is soaring high.
The global batter and breader premixes sales market was valued at US$4426.89 mn in 2018 and it is expected to reach US$5780.23 mn by the end of 2024, rising at a CAGR of 4.67% between 2019 and 2024. QY Research analysts have published a detailed report of the market, titled “Global Batter and Breader Premixes Sales Market Report 2019.” The report discusses at length the prospect of the growth, nature of competitive landscape, and plans and footprints of the leading players.
Global Batter and Breader Premixes Sales Market: Drivers
Batter and breader premixes are basically food coatings that can be applied on meat, fish, poultry, vegetables, and seafood to improve its taste, texture, and maintain its dryness level at the time of frying or grilling. The increase in demand for ready-to-cook meals, processed meat, and poultry products amongst consumers has created a lucrative market for the batter and breader premixes. Convenience food such as packaged or processed meat and seafood is one of the major driver for the batter and breader premixes market. Urban lifestyled and mushrooming supermarkets and departmental stores have increased the sale of such packaged food. Refrigerated food items have gained exponential market demand as well, which is also driving the batter and breader premixes sales globally.
Global Batter and Breader Premixes Sales Market: Segment Analysis
The global batter and breader premixes sales market is segmented on the basis of type and application. In terms of type, the market is segmented into batter mix and breader mix. In terms of application, the market is segmented into meat, seafood, and others. Out of these, meat is dominating the global market.
Global Batter and Breader Premixes Sales Market: Regional Analysis
On the basis of region, the global batter and breader premixes sales market are segmented into Latin America, North America, Asia Pacific, Europe, and the Middle East and Africa. North America is the largest consumer of the batter and breader premixes. Europe and Asia Pacific are also witnessing rising demand for the batter and breader premixes, which is encouraging cumulative market growth.
Global Batter and Breader Premixes Sales Market: The Key Players
The key players studied in the global batter and breader premixes sales market are McCormick & Company, Newly Weds Foods, Kerry Group, Showa Sangyo, Associated British Food, Solina, Bowman Ingredients, Bunge Limited, House-Autry Mills, Prima, Shimakyu, BRATA Produktions, Coalescence, Blendex Company, and Lily River Foods.
The leading players are working on different strategies such as technology advancements, new product development, joint ventures, and mergers and acquisitions to cement its position in the global market. The research report provides users with minute details through PESTEL analysis, SWOT analysis, and Porters five force model of these companies in order to serve as guiding document for making accurate business decisions.