Global Nursing Bras Market: Market Driver and Restraint
Applications of Nursing Bras are anticipated to create new business segments in the market. Nursing Bras is in use for a broad range of Women such as Lactating Women and Pregnant Women. The companies are focusing on launching products that are launched in few regions. There lies a great opportunity since only more and more women take this product as a necessity.
Manufacturers are exploring the potential of Nursing Bras in other women. Application of Nursing Bras in sleep & nursing products are gaining traction in the recent years. Recently, manufacturers have started using high tech fabric in the treatment of skin problems. Further, there are also potential uses in the areas of sports products.
Global Nursing Bras Market: Key Takeaways
· The key differentiation strategy is to offer products that are the key clients. Almost all of them are in a period of important time, so they are very sensitive about the fabric and comfortable.
· In terms of form, the demand for Wireless product is the highest, followed by Underwire Nursing Bras.
Global Nursing Bras Market: Forecast by Application
Application segment consists of Lactating Women and Pregnant Women. Among Pregnant Women industry segment, Nursing Bras finds application in early pregnancy, second trimester and third trimester, which was estimated to account for a revenue share of over 36.7% in 2017. In 2017, the Lactating Women segment is expected to increase at a CAGR of 5.1% over the forecast period.
Global Nursing Bras Market: Forecast by Form
This segment includes Wireless Nursing Bras and Underwire Nursing Bras. In terms of volume, Wireless Nursing Bras segment is expected to remain dominant in the global Nursing Bras market. Wireless Nursing Bras segment in the global Nursing Bras market is expected to create absolute $ opportunity of US$ 350 Mn between 2018 and 2025.
Global Nursing Bras Market: Forecast by Region
North America, Europe, China, Japan, India and RoW are the key regions that are included in this report. Europe is the dominant market in the global Nursing Bras market in terms of value. The Europe Nursing Bras market was estimated to be valued at US$ 302 Mn in 2017 and is expected to expand at a value CAGR of 4.9% over the forecast period. The North America market is expected to expand at a robust rate of 5% in terms of revenue over the forecast period due to the steadily increasing production capacity for pregnant women in this region.
Global Nursing Bras Market: Key Players
Bravado, Destination (Motherhood), Triumph, La Leche League, Anita, Medela, Cake Maternity, Leading Lady, Cantaloop, Rosemadame, Senshukai, INUjIRUSHI, Wacoal (Elomi), Sweet Mommy, Mamaway, O.C.T. Mami, Happy House, Hubo, Embry and Aimer, are the key vendors included in this report.
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